Gulfport/Biloxi/ Pascagoula, Mississippi United States |
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City | Gulfport |
Branding | WXXV Fox 25 (general) News 25 (newscasts) WXXV NBC 25 (DT2) Gulf Coast CW (DT3) |
Slogan |
Fox for South Mississippi (general) Your Local Choice (news) |
Channels |
Digital: 48 (UHF) Virtual: 25 () |
Subchannels | (see article) |
Affiliations | Fox & MyNetworkTV |
Owner |
Morris Multimedia (Morris Network of Mississippi, Inc.) |
First air date | February 14, 1987 |
Call letters' meaning | XXV (Roman numeral 25) |
Former channel number(s) | 25 (UHF analog, 1987–2009) |
Former affiliations |
Independent (1987–1990) ABC (secondary, 1994–2005) UPN (secondary, 1995–2006) MyNetworkTV (on DT2, 2006–2012; cable-only, 2012–2014) |
Transmitter power | 300 kW |
Height | 456 m |
Class | DT |
Facility ID | 53517 |
Transmitter coordinates | 30°44′48″N 89°3′30″W / 30.74667°N 89.05833°W |
Website | wxxv25.com |
WXXV-TV is the primary Fox and secondary MyNetworkTV affiliated television station for the Mississippi Gulf Coast that is licensed to Gulfport. It broadcasts a high definition digital signal on UHF channel 48 (or virtual channel 25.1 via PSIP) from a transmitter on Wire Road East, in unincorporated Stone County, northeast of McHenry. Owned by Morris Multimedia, WXXV has studios on U.S. 49 in Lyman (with a Gulfport postal address). Syndicated programming on the station includes The Dr. Oz Show, The Big Bang Theory, Family Feud, and The Doctors among others.
The station signed on February 14, 1987 as the market's third television outlet (after WLOX and WMAH-TV). It was originally owned by Gulf Coast Television Ltd. Airing an analog signal on UHF channel 25, WXXV was Mississippi's third Independent to launch after WDBD in Jackson and WNTZ-TV in Natchez. Gulf Coast Television sold the station to Am-South Realty, a subsidiary of AmSouth Bank in 1989. It would not join Fox as the area's first affiliate until 1990. Prime Cities Broadcasters bought the station in 1991. Prior to that, cable systems piped in WNOL-TV from New Orleans, Louisiana or WPMI-TV in Mobile, Alabama for Fox programming. WXXV aired the ABC crime drama NYPD Blue starting in 1994 when local ABC affiliate WLOX refused to air the show. From January 1995 until September 2006, the station also featured some limited UPN programming out-of-pattern through a secondary relation. Prime Cities Broadcasters sold the station to current owner Morris Multimedia in 1997.