WPMI-TV
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Mobile, Alabama/Pensacola, Florida United States |
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| City | Mobile, Alabama |
| Branding | Local 15 (general) Local 15 News (newscasts) |
| Slogan |
Breaking News. Breaking Weather. (newscasts) The Weather Authority (weather) |
| Channels |
Digital: 15 (UHF) Virtual: 15 () |
| Subchannels | 15.1 NBC 15.2 Weather Nation (localized version) |
| Affiliations | NBC (1996–present) |
| Owner |
Deerfield Media (Deerfield Media (Mobile) Licensee, LLC) |
| Operator | Sinclair Broadcast Group |
| First air date | March 12, 1982 |
| Call letters' meaning |
Pensacola Mobile Independent |
| Sister station(s) | WEAR-TV, WFGX, WJTC |
| Former callsigns | WPMI (1982–2004) |
| Former channel number(s) |
Analog: 15 (UHF, 1982–2009) Digital: 47 (UHF, until 2009) |
| Former affiliations |
Independent (1982–1986) Fox (1986–1996) |
| Transmitter power | 1000 kW |
| Height | 563 m |
| Facility ID | 11906 |
| Transmitter coordinates | 30°36′41″N 87°36′26.4″W / 30.61139°N 87.607333°W |
| Licensing authority | FCC |
| Public license information: |
Profile CDBS |
| Website | local15tv.com |
WPMI-TV, UHF digital channel 15, is an NBC-affiliated television station located in Mobile, Alabama, United States, that also serves Pensacola, Florida. The station is owned by Deerfield Media, as part of a duopoly with independent station WJTC (channel 44); Sinclair Broadcast Group, which owns Pensacola-based ABC affiliate WEAR-TV (channel 3) and MyNetworkTV affiliate WFGX (channel 35), operates WPMI and WJTC under a local marketing agreement. WPMI and WJTC share studios located on Azalea Road near (I-10) in Mobile, WPMI's transmitter is located near Robertsdale.
WPMI first signed on the air on March 12, 1982 and was the first independent station in the state of Alabama. The station was originally owned by Hess Broadcasting and ran a general entertainment programming format consisting of cartoons, westerns, classic sitcoms, old movies, drama shows, and religious programs. WPMI's original studios were located on St. Michael Street in Mobile. In 1985, Hess sold WPMI to Michigan Energy Resources. however, the sale did not affect programming practices. By that time, WPMI was acquiring stronger programming, such as more recent cartoons and off-network sitcom reruns. On April 9, 1987, WPMI became a charter affiliate of the Fox network, when that network began offering primetime programming.
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