WSVM
| City | Valdese, North Carolina |
|---|---|
| Branding | 1490 V-Radio |
| Frequency | 1490 kHz |
| First air date | October 6, 1961 |
| Format | Classic hits |
| Power | 1,000 watts |
| Class | C |
| Facility ID | 32392 |
| Transmitter coordinates | 35°44′03″N 81°34′04″W / 35.73417°N 81.56778°W |
| Callsign meaning | WeServeValdese Morganton |
| Affiliations | Classic Hits (Cumulus) |
| Owner | Vance Patterson |
| Webcast | Listen Live |
| Website | www |
WSVM (1490 AM) is a radio station broadcasting a classic hits format, Licensed to Valdese, North Carolina, United States, it serves Burke and Caldwell counties. The station is owned by Vance Patterson. http://www.allaccess.com/net-news/archive/story/158918/emf-buys-pair-of-pennsylvania-fms https://apps.fcc.gov/edocs_public/attachmatch/DOC-340541A2.txt
WSVM signed on October 6, 1961.
The station's call letters are said to stand for "We Serve Valdese Merchants". Another popular belief is the letters mean "We Serve Valdese, Morganton".
During most of the first decade of the 21st century, WSVM aired the Timeless format, and was owned by Burke County Broadcasting, principals being Robert R. Hilker, William R. Rollins & various Valdese merchants. Both Hilker & Rollins were both past President of the North Carolina Association of Broadcasting and in the North Carolina Broadcasting Hall of Fame! WSVM was part of Suburban Radio Group, owned by Hilker & Rollins. Charlie Hicks worked at the station from 1969 to 1970 before taking the helm at another Suburban Radio Group affiliate.
Later on the station was sold to GHB Broadcasting Company.
In August 2008, GHB Broadcasting sold WSVM to Radio Emmanuel, and the format was to be changed to Christian music, with most of the programming in Spanish. This did not happen.
In later years, local programming on WSVM included Clegg and Company, hosted by Jerry Clegg, and The Trading Post.
WSVM ceased operations May 31, 2010 for the "immediate future." The last song was "May the Good Lord Bless and Keep You" by Jim Reeves.
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