City | Syracuse, New York |
---|---|
Broadcast area | Central New York |
Branding | "The Score 1260" |
Frequency | 1260 kHz |
First air date | 1946 (as WNDR) |
Format | Sports radio |
Power | 5,000 watts |
Class | B |
Facility ID | 50515 |
Former callsigns | WNDR (1946-1996) WNSS (1996-2010) |
Affiliations | CBS Sports Radio |
Owner |
Cumulus Media (Radio License Holding CBC, LLC) |
Sister stations | WAQX, WXTL, WNTQ |
Webcast | Listen Live! |
Website | thescore1260.com |
WSKO, The Score 1260, is a sports radio station in Syracuse, New York. The station is owned by Cumulus Media and broadcasts on 1260 kHz on the AM dial. It has been affiliated with CBS Sports Radio since January 2013.
WSKO signed on in 1946 as WNDR. It was the most popular Top 40-format station in the area during the 1960s. The studio and 5000-watt transmitter were located on Andrews Road in DeWitt, a Syracuse suburb. During the 1950s, the station began its run as a popular music station after beginning as a Mutual Broadcasting System affiliate. Among its 1950s-era staffers was character actor and Golden Globe nominee Aldo Ray, who worked there in 1956 during an extended break in his film career; a publicity photo of him taken at the station surivives and is reproduced on a station tribute website. During the station's heyday in the late 1950s and 1960s, personalities who would later achieve success in major markets including Bud Ballou, Peter Cavanaugh, Bob Shannon and Joey Reynolds were among the notable disc jockeys that worked at WNDR.
During the 1990s and early 2000s, the station struggled. It adopted the WNSS callsign in 1996, after dropping a country music format in favor of all-news under the branding of "W-News". After a brief and ill-fated 2000 change to an all-comedy radio format, the station finally settled on a mostly straight satellite feed from the ESPN Radio network, including ESPN's MLB and NBA broadcasts. The station during most of this period was the flagship station of the Syracuse Orange along with sister station WAQX, until WTKW acquired the rights in 2007. The station was also the home of the Syracuse Chiefs from 2010 to 2012 and the Syracuse Crunch from 2010 to 2013.