WQPD
 |
|
| City | Marion, South Carolina |
|---|---|
| Broadcast area | Florence, South Carolina |
| Branding | Q100.5 |
| Frequency | 100.5 MHz |
| First air date | 1991 (as WKSY) |
| Format | Hot AC |
| ERP | 25,000 watts |
| HAAT | 100 meters |
| Class | C3 |
| Facility ID | 11653 |
| Transmitter coordinates | 34°23′26.00″N 79°35′25.00″W / 34.3905556°N 79.5902778°W |
| Former callsigns | WQTI (1990–1990) WKSY (1990–1996) WBZF (1996–1999) WFSF (1999–2003) WHLZ (2003–2017) |
| Owner |
Cumulus Media (Cumulus Licensing LLC) |
| Webcast | Listen Live |
| Website | q1005.com |
WQPD (100.5 FM, "Q100.5") is a radio station broadcasting a hot adult contemporary format. Licensed to Marion, South Carolina, USA, the station serves the Florence area. The station is currently owned by Cumulus Media.
Classy 100.5 signed on in December 1991.
The first call letters for the 100.5 frequency were WQTI, at the same time the call letters WQTR went to what is now WWFN-FM.
WKSY played country music.
Cumulus Media bought classic rock WHSC-FM 98.5, alternative rock WBZF 100.5, and WMXT. The adult contemporary format from WMXT moved to 100.5, while alternative rock moved to 98.5. Later, the letters WFSF were used. Formats on 100.5 FM have included adult contemporary and contemporary hit radio (CHR).
Prior to 2003, the WHLZ call letters, "Wheelz" name and country format belonged to a station in Manning, South Carolina, which moved to Charleston, South Carolina and became WIHB.
On July 3, 2013, at 3 p.m., WHLZ rebranded as "Nash FM 100.5".
On April 17, 2017, after stunting with music from each decade from the 1960s through the 1990s, WHLZ changed their format from country to hot adult contemporary, branded as "Q100.5" under the new WQPD call sign. The format includes Bob and Sheri (who used to be on the station) in the mornings and Westwood One the rest of the time. Artists include Adele, Katy Perry, Train, Pink, Bruno Mars, Kelly Clarkson, Rihanna, Coldplay, Taylor Swift and Jason Mraz. The hoped-for ratings boost from the format change did not materialize, as the station remained at the very bottom of the market in the Spring 2017 Neilsen ratings with a 1.1 share in the 12+ demographic (tied with Cumulus' sports station in the market, WWFN).
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