WMCA (AM)
| City | New York, New York |
|---|---|
| Broadcast area | New York metropolitan area |
| Branding | AM 570 The Mission WMCA |
| Slogan | New York's Christian Talk |
| Frequency | 570 kHz |
| First air date | February 6, 1925 |
| Format | Christian radio |
| Power | 5,000 watts |
| Class | B |
| Facility ID | 58626 |
| Transmitter coordinates | 40°45′10.00″N 74°06′15.00″W / 40.7527778°N 74.1041667°W |
| Callsign meaning |
W Hotel MCAlpin (original studio and antenna location) |
| Owner |
Salem Media Group (Salem Media of New York, LLC) |
| Sister stations | WNYM |
| Webcast |
Listen Live Listen Live (PLS Link) |
| Website | am570themission |
WMCA (570 AM) is an AM radio station in New York City, owned by Salem Media Group and broadcasting with a Christian radio format consisting of teaching and talk programs. The station's studios are in Lower Manhattan and are shared with co-owned WNYM (970 AM). WMCA's transmitters are located along Belleville Turnpike in Kearny, New Jersey. The station's daytime coverage includes New York City and portions of Long Island and the lower Hudson Valley in New York State, as well as parts of New Jersey and Connecticut.
Prior to switching to its current programming in 1989, WMCA's best-known incarnations were as a locally programmed talk radio outlet during the 1970s and 1980s; and before that as a Top 40 outlet featuring its lineup of disc jockeys, known as the "Good Guys". WMCA is credited with having been the first New York radio station to broadcast a recording by the Beatles.
After first testing as station 2XH, WMCA began regular transmissions on February 1, 1925, broadcasting on 428.6 meters wavelength (700 kHz) with a power of 500 watts. The station was the 13th radio station to begin operations in New York City and was owned by broadcasting pioneer Donald Flamm. The station's original studios and antenna were atop the Hotel McAlpin, located on Herald Square and from which WMCA's call letters derive. In 1928 it moved to the 570 kHz frequency, sharing time for the next three years with municipally-owned WNYC.
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