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WLFM-LP

WLFM-LP
WLFM-LP logo.png
Cleveland, Ohio
Branding La Mega 87.7
Slogan Latino and Proud
Channels Analog: 6 VHF
Analog: 87.75 MHz (audio only)
Affiliations Cleveland Cavaliers (NBA)
Columbus Crew (MLS)
Owner Murray Hill Broadcasting, LLC
(LMA through TSJ Media)
First air date November 30, 1989
Former callsigns W47BE (1989–98)
W65DL (1998–2000)
WXOX-LP (2000–12)
Former channel number(s) 47 UHF (1989–98)
65 UHF (1998–2012)
Former affiliations HSN (2002–09)
Transmitter power 3 kW (analog)
Height 242 meters
Facility ID 6699
Transmitter coordinates 41°22′58.00″N 81°42′7.00″W / 41.3827778°N 81.7019444°W / 41.3827778; -81.7019444
Website lamega877.com
Webstream: Listen Live

WLFM-LP (analog channel 6) is a low-power television station licensed to Cleveland, Ohio. The station's audio channel, transmitting at 87.75 MHz, lies within the FM band; as a result, WLFM-LP can and does operate as a radio station at 87.7 FM. Owned by Murray Hill Broadcasting and operated under a local marketing agreement (LMA) through TSJ Media, the station airs a Spanish language format under the brand La Mega 87.7. WLFM-LP also serves as the Spanish language radio home of the Cleveland Cavaliers and the Cleveland Spanish-language affiliate of the Columbus Crew SC.

The former allotment, channel 65, was originally for a planned station of WERE-AM back in the 1950s. The station never materialized and thus WERE-TV never aired. The channel 65 allotment was eventually used in 1998 when the current station moved from channel 47 (W47BE). After the move, the call letters were changed to W65DL. In 2000, the call letters were changed to WXOX, which were originally assigned to a radio station on AM 1250 in Bay City, Michigan.

In the final years of WXOX, the station was affiliated with the Home Shopping Network. HSN had previously aired in Cleveland on WQHS-TV Channel 61, which became a Univision affiliate in 2002.

WXOX submitted an application to move to channel 44 and increase power to 120 kW, but then modified the application to convert the analog transmission to digital. FCC findings stated that channel 44 would cause interference with nearby WNEO. So WXOX instead decided to briefly carry a digital feed on WCDN DT2. WXOX was then forced off the air on October 27, 2009 when wireless carrier Verizon purchased the part of the wireless spectrum where the station had been broadcasting. An attempt was made to convert WXOX to a low-power digital station on channel 31, which was previously used by WJW before the June 12 analog shutoff date. However, due to potential co-channel interference issues with CITY-DT-2 across the lake in (which also broadcasts on UHF 31, in digital), the application was abandoned.


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