WJXY-FM
| City | Conway, South Carolina |
|---|---|
| Broadcast area | Myrtle Beach, South Carolina |
| Branding | Carolina Country 93.9 |
| Frequency | 93.9 MHz |
| First air date | 1990 (as WJXY-FM) |
| Format | Country music |
| HAAT | 128 meters |
| Class | A |
| Facility ID | 17485 |
| Transmitter coordinates | 33°50′07″N 78°52′06″W / 33.83528°N 78.86833°W |
| Callsign meaning | MIR=approximation of MYRtle Beach |
| Former callsigns | WJXY-FM (1990-2017) |
| Owner | Joule Broadcasting, LLC (sale to Colonial Radio Group pending FCC approval) |
| Sister stations | WXJY |
| Website | Facebook page |
WMIR (93.9 FM) is a radio station in Myrtle Beach, South Carolina.
In the early 1990s, WMIR (as WJXY-FM) played Country music as 94X. Starting November 1, 1996, WJXY-FM and WXJY were called "Cruisin' Country", with a format that included rock acts such as Lynyrd Skynyrd, The Allman Brothers Band and The Marshall Tucker Band. Late in the 90s, the formats of WJXY-FM and WXJY changed to rhythmic, and the stations were called "Hot 93". Later the station moved in a mainstream CHR direction, and WSEA was added, so the stations were called "Hot 100 and Hot 93".
On February 15, 2003, WIQB 1050 AM was added, and the format changed to ESPN Radio and was named "The Team." WSEA began separate programming. The Team picked up the Clemson University sports programming on WIQB. Later that year, The Team added Coastal Carolina University Sports in its first-ever college football season opener. The air staff consisted of Zachery Kick and James Clark with its first local sports show.
In 2004, local broadcast veteran Frank Barnhill hosted "Carolina Sports Talk" on Mondays & Fridays during afternoon drive. In 2007, the show was replaced by the station with another local show, "The Locker Room" and expanded to Monday through Friday. Hosts of "The Locker Room" included Matt Monks (with Mad Max and "Playground Jesus"), Scot Clark, Matt Lincoln, Allen Smothers and Randy Clemens. Following Clemens' departure in June 2011 due to health concerns, the branding of the show ended and was revived in August 2011 as "The Drive" with new host Aaron Marks.
In 2010, "The Team" debuted the "CCU Tailgate Show", co-hosted by Barnhill and Allen Smothers which aired Saturdays for two hours prior to Coastal Carolina University football games.
The station also aired high school football and basketball games, as well as Carolina Panthers NFL games and regular ESPN Radio programming.
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