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WHHO

DWHHO
WHHO logo
City Hornell, New York
Broadcast area
Branding Fox Sports Radio 1320
Frequency 1320 kHz
First air date 1949
(license revoked January 28, 2010)
Format Defunct, was sports talk
Power 5,000 watts day
22 watts night
Class D
Facility ID 5308
Transmitter coordinates 42°17′32.00″N 77°40′27.00″W / 42.2922222°N 77.6741667°W / 42.2922222; -77.6741667
Former callsigns WWHG (1949-1960s)
Affiliations Fox Sports Radio, Citadel Media
Owner William Berry
Bat Lyons (deceased)
(Bilbat Radio, Inc.)

WHHO (1320 AM) was a radio station broadcasting a sports talk format. Licensed to Hornell, New York, USA, the station served the Elmira-Corning area. The station was owned by Bilbat Radio, Inc. (at the time of closure, wholly owned by William Berry after the death of partner Bat Lyons). The station had been the home of Eric Massa's weekly radio broadcasts. Gene Burns, a Hornell native, began his long broadcasting career at the station.

In 1946 the W.H. Greenhow Co, owner of the Hornell Tribune, launched WWHG-FM 105.3 as Hornell's 1st radio station.

WLEA, a competitor owned by Canisteo Radio Corporation, came on the air on 1320 kHz at 1 KW Daytime as part of the post-World War II radio boom in 1946. Shortly after that, WWHG was granted a CP then license to operate on 1590 kHz at 1 KW Day. Faced with direct competition, WLEA went into bankruptcy, with most of the office fixtures and equipment having been sold to Cary Simpson for WFRM in Coudersport, Pennsylvania.

With WLEA 1320 AM now out of the picture, its license was transferred from Canisteo Radio Corporation in December 1950 to the W.H. Greenhow Company, and WWHG vacated its dial position at 1590 and migrated to the more powerful 1320 kHz. WLEA returned to the air under different ownership months later on 1480 kHz. WWHG then applied for a construction permit in February 1951 to move its transmitter site from Bald Hill Road to Meeks Hill Road, and to move its studios and offices from 99 Main Street to 85 Canisteo Street in Hornell. In June 1956, The W.H. Greenhow Company sold the station to RA-Tel Broadcasters, Inc. In November of that year, the station was granted permission to increase its power to 5,000 watts, but still retaining its daytime-only status.

The following year, the owner principals in RA-Tel Broadcasters changed, but the company name was retained until August 1968, when the company was renamed Steuben Broadcasters, Inc. In October 1967, the station was granted permission to operate with a pre-sunrise authority power of 500 watts, enabling it to sign on at 6am year-round.

In July 1970, the station was sold by Steuben Broadcasters to Southeastern Publications, Inc., but Steuben Broadcasters remained the name of the licensee. The following year, studios and offices for the station were moved to 1484 Beech Street in Hornellsville, just outside Hornell.


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