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WARV-FM

WARV-FM
WARV-FM WLFV-FM 2015.PNG
City Petersburg, Virginia
Broadcast area Greater Richmond Region
Branding "98-9 and 100.3 The Wolf"
Slogan "Richmond's New Hit Country"
Frequency 100.3 FM MHz
First air date December, 1992
Format Country
Power 4,500 Watts
HAAT 116 meters (381 ft)
Class A
Facility ID 21826
Transmitter coordinates 37°10′55.0″N 77°24′1.0″W / 37.181944°N 77.400278°W / 37.181944; -77.400278
Callsign meaning WA RiVer
(former branding)
Former callsigns WSVV (1991-1994)
WSOJ (1994-1999)
WARV-FM (1999-Present)
Affiliations ABC Radio News
Owner Alpha Media
(Alpha Media Licensee, LLC)
Sister stations WBBT-FM, WLFV
Webcast WARV-FM Webstream
Website WARV-FM Online

WARV-FM (100.3 MHz) is a commercial FM radio station licensed to Petersburg, Virginia and serving the Greater Richmond Region in Virginia. WARV-FM is owned and operated by Alpha Media. It airs a country music radio format and is simulcast with 98.9 WLFV in Midlothian, Virginia. WLFV covers communities to the north of Richmond and WARV-FM covers communities to the south. Together, both stations are marketed under the name "The Wolf."

Studios and offices for WARV-FM and WLFV, as well as sister station WBBT-FM are on Arboretum Place in Richmond. WLFV's transmitter is off Johnson Road in Petersburg.

On December 5, 2016, the Educational Media Foundation filed an application with the FCC to purchase both WLFV and WARV, and has already applied to flip both to their K-Love network upon the sale's completion; combined with its recent acquisition of WZEZ, EMF will improve its signal in the River City greatly with the changes.


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