Unicer
 |
|
| Privately held company | |
| Industry | Beverages, Tourism |
| Founded | 1890 |
| Headquarters | Matosinhos, Portugal |
|
Key people
|
Rui Lopes Ferreira (CEO) Manuel Violas (Chairman of the Board of Directors) |
| Products | Beers Soft Drinks Waters Wines Ciders |
| Revenue |
 EUR 477 million (2014) |
|
EUR 33 million (2014) |
|
|
Number of employees
|
1,507 (2014) |
| Website | www.unicer.pt/en |
Unicer Bebidas de Portugal, SGPS, SA is a Portuguese company with the decision center in Portugal. Its activity is set up on the business of Beers and bottled Water. It is the largest Portuguese beverage company and is also present in the areas of soft drinks, ciders and wines, in the production and sale of malt, and in the Tourism business.
Unicer is a company with majority of Portuguese capital and decision center in Portugal, owned in 56% by Viacer (BPI, Arsopi and Violas) and 44% by the Carlsberg Group. The Holding Viacer congregates three Portuguese groups - Violas (46.5%); Arsopi (28.5%) and BPI (25%).
Unicer is the largest Portuguese exporter of beer - an operation that has already reached more than 50 countries, mainly through Super Bock, which is the best-selling Portuguese beer in the world.
The company follows a multi-brand and multi-business strategy, focused on Beer and bottled Water but extends to the segments of Soft drinks, Cider and Wine. Unicer is also associated with the activity of malt production and sale and holds assets in the Tourism sector, Vidago and Pedras Salgadas Thermal Parks, both in Trás-os-Montes region (North of Portugal).
- Origins (1890-1950)
The origin of the company date back to the beginnings of the beverage sector industrialization, during the second half of the nineteenth century, when, on March 7, 1890, CUFP (Companhia União Fabril Portuense das Fábricas de Cerveja e Bebidas Refrigerantes) was formed. This conglomerate can be considered the mother of the current beverage company, with the initial capital of 125,000 escudos (former Portuguese currency), which is roughly €623. Of the seven factories that have joined this project, some were already several decades old.
- Nationalization and creation of Unicer (1960-1980)
...
Wikipedia