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The Zoya Factor

The Zoya Factor
The Zoya Factor.jpg
Author Anuja Chauhan
Country India
Language English
Genre Chick lit
Publisher HarperCollins
Publication date
2008

The Zoya Factor is a novel written by Anuja Chauhan, published by HarperCollins India in 2008. It is about a Rajput girl named Zoya Singh Solanki who meets the Indian Cricket Team through her job as an executive in an advertising agency and ends up becoming a lucky charm for the team for the 2010 Cricket World Cup. Writer Anuja Chauhan started working on her debut novel in 2006, writing during her spare time. Having worked on the Pepsi brand for 13 years at JWT Delhi, where she was Vice President and closely associated with cricket advertising, eventually led to cricket becoming the setting of her novel.

Zoya Solanki is a client service rep with an advertising agency, who loves everything about her job especially the brand she has been put in charge of – Zing Cola (Pepsi in a fictional avatar). But when she’s made to leave an ad film shoot, featuring none other than Shah Rukh Khan, and has to go to Dhaka to shoot an ad with the Indian cricket team she begins to experience her first pangs of irritation towards the brand. Making matters somewhat worse, the team captain Nikhil Khoda insists on discipline as a norm and cuts her important shoot short. This causes her to stay back a few more days than anticipated and miss the Shah Rukh Khan film shoot. When the men in blue realise that Zoya was born at the very moment India won the first and the only cricket World Cup in 1983, they are startled. What intrigues them more was when they realised that having breakfast with her is followed by victories on the field, and when not eating with her results in defeat. They decide she is a lucky charm.

As luck would have it, the rag tag team had a sudden spurt of victories and soon the cricket-crazy nation declares her a goddess. Soon, Zoya is invited by the eccentric president of IBCC (Indian Board of Cricket Control, a spoof on BCCI Board of Control for Cricket in India), to accompany the team to the ICC World Cup in Australia.


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