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The One (magazine)

The One
The one magazine cover.jpg
Cover of The One for 16-bit games from 1989
Editor Gary Penn (Oct 88-Feb 91)
Ciarán Brennan (Mar 91-Feb 92)
Heather Turley, Paul Presley & Jools Watsham (Apr 92)
Jim Douglas (May 92-Aug 92)
David Upchurch (Sep 92-Mar 94)
Simon Byron (Apr 94-Nov 94)
Andy Nuttall (Dec 94-July 95)
Toby Gunton (Nov 95-
Categories Video game magazines
Frequency Monthly
First issue October 1988
Final issue
— Number
July 1996
95
Company EMAP
Country United Kingdom
Language English
ISSN 0955-4084

The One was a video game magazine in the United Kingdom which covered 16-bit home gaming during the late 1980s and early 1990s. It was first published by EMAP in October 1988 and initially covered computer games aimed at the Atari ST, Commodore Amiga, and IBM PC markets.

Like many similar magazines, it contained sections of news, game reviews, previews, tips, help guides, columnist writings, readers' letters, and cover-mounted disks of game demos.

The magazine was sometimes criticised for including "filler" content such as articles on Arnold Schwarzenegger with the justification that an upcoming film had a computer game tie-in.

Readers also initially had trouble buying the magazine due to the name; The One lead to confusion among newsagents over exactly which magazine they meant.

In 1988 the 16-bit computer scene was beginning to emerge. With Commodore's Amiga and Atari's ST starting to gain more and more coverage in the multi format titles, EMAP decided it was time for a dedicated magazine aimed at the user of these 16-bit computers. The One for 16-Bit Games was launched and covered the Atari ST, Amiga, and PC games market. Produced by editor Gary Penn and a small team of contributors, the magazine went on to gain a circulation figures of over 40,000 readers.

The industry voted The One for 16-Bit Games "Magazine of the Year" in February 1990.

In June 1990, the magazine was extensively redesigned. Some regular features were dropped, the layout was changed, and the logo changed slightly to more emphasize ONE. The magazine was subtitled "For Amiga, Atari ST and PC Games".

The ST and Amiga had reached a larger market by 1991 and there were dozens of single format magazines catering to these users. Because of this EMAP, along with recently appointed editor Ciarán Brennan, made the decision to split the magazine into The One for Amiga Games starting May 1991 and The One for ST Games. PC games coverage was transferred to the recently launched PC Leisure.


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