The Hits

The Hits
Launched	30 October 2002
Closed	15 August 2008
Owned by	Box Television (Bauer Group/Channel 4)
Audience share	0.3% (February 2008, [1])
Slogan	"Such a good feeling" (2002–04) Anyone for a Hit? (2004–08)
Replaced by	4Music
Website	www.thehits-tv.co.uk
Availability (at time of closure)
Terrestrial
Freeview	Channel 18
Satellite
Sky	Channel 360
Cable
Virgin Media	Channel 330
UPC Ireland	Channel 716

The Hits was a music video channel broadcast in the United Kingdom and Ireland, owned by Box Television. In 2008 it was rebranded as 4Music.

The channel showcased a range of pop centred on chart hits and current favourites. Originally, the vast majority of music videos were selected by viewers by means of calling a premium-rate telephone number, however the policy was abandoned with the channel playing an automated selection of videos and countdown shows presented by celebrities and singers past and present. Programming was often themed to coincide with events such as St. Patrick's Day and Christmas.

The channel was available free-to-air on the British digital terrestrial television service Freeview on channel 18. It was also available on Sky Digital, encrypted as a part of Sky's Music Pack. The Hits was also available on Virgin Media and was included in the basic package. It was also be seen through the British Forces Broadcasting Service.

87-07 is a series of programmes where a song is played from each of the years from 1987 to 2007. There was a more up to date version called 88-08 which is the same as 87-07 except it goes from 1988 to 2008. There were different collections of songs depending on different things that the songs had in common, an example of 87-07 is Cheesy Pop 87-07 which includes the songs "Never Gonna Give You Up" by Rick Astley, "Saturday Night" by Whigfield and "C'est la Vie" by B*Witched which are all commonly regarded as "cheesy pop songs".