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The 1990 Texas gubernatorial election was held on November 6, 1990 to elect the Governor of Texas. Incumbent Republican Governor Bill Clements did not run for re-election, so the election pitted Democrat Ann Richards against Republican Clayton Williams. Richards narrowly defeated Williams on Election Day, winning 50% of the vote to Williams' 47%. As of 2017, this is the most recent time a Democrat was elected Governor of Texas.
Williams spent freely from his personal fortune, running a "Good Old Boy" campaign initially appealing to conservatives. Prior to a series of legendary gaffes, he was leading Richards (the race was dubbed "Claytie vs. The Lady") in the polls and was in striking distance of becoming only the second Republican governor of Texas since Reconstruction. Meanwhile, Libertarian nominee Jeff Daiell was launching a TV campaign which, combined with personal appearances across Texas, boosted him to a showing of 129,128 votes. His drawing power made Richards the first Texas governor in many years elected without a majority.
In one of his widely publicized missteps, Williams refused to shake hands with Ann Richards in a public debate, an act seen as uncouth. Earlier, Williams made an infamous joke to reporters, likening bad weather to rape, having quipped: "If it's inevitable, just relax and enjoy it". In addition, it has been claimed that as an undergraduate at Texas A&M, he had participated in visits to the Chicken Ranch, a well-known Texas brothel in La Grange, and the Boy's Towns of Mexico. As a result of his reported comments, Williams was occasionally parodied, such as in the mock political ad, "Satan Williams", which appeared on Dallas/Fort Worth public television during the 1990 campaign season. Richards was sworn-in as the 45th Governor of Texas on January 15, 1991.