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Teavana

Teavana Corporation
Subsidiary
Industry Restaurants
Retail Tea
Founded In 1997 at Phipps Plaza in Atlanta, Georgia.
Headquarters 2987 Clairmont Road NE, Suite 300, Atlanta, Georgia 30329, United States
Products Loose-Leaf Tea
Made-to-order tea beverages
Tea-Related Products
Number of employees
5000+
Parent Starbucks (2012–present)
Website Teavana.com

Teavana is an American specialty tea and tea accessory retailer based in Atlanta, Georgia. The company has over 400+ locations throughout the United States, Canada, Mexico, Puerto Rico and the Middle East. On December 31, 2012, Starbucks acquired Teavana estimated around $620 million.

Teavana was started in Atlanta, Georgia in 1997, with the opening of the first teahouse at Phipps Plaza. The husband and wife team that created Teavana invested their life savings into the teahouse concept after traveling abroad, noticing the gravitation of Americans towards fine wines and coffees in the United States.

In late 2012 Starbucks stated it would be paying $620 million in cash to buy Teavana Holdings Inc. Three class-action lawsuits were commenced by shareholders of Teavana concerning the Starbucks buyout; these were settled on December 14, 2012 (subject to court approval). The acquisition of Teavana by Starbucks was formally closed on December 31, 2012.

Teavana offers teas and herbal infusions, with categories such as: white, green, flavored & scented green, "blooming" white, black, flavored & scented black, oolong, and pu-erh teas along with rooibos, herbal, and Yerba Maté infusions. Teavana retail stores generally offer various blends of each type of tea, and consistently promote cross blending different types of tea.

In addition to tea, Teavana sells tea products, including cast iron Tetsubin teapots, Bone China teapots, Japanese porcelain teapots and cups, stove-top kettles, electric kettles, milk frothers and automatic tea makers (produced by Australian company Breville), Japanese hot water dispensers and electric tea makers (produced by Zojirushi), tea measures, tea infusion and steeping wares, honey, world music, and Asian books. Teavana also markets rock sugar sourced from Belgium.


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