Sydsvenskan

Sydsvenska Dagbladet Snällposten

Sydsvenskan's headquarters in Malmö.
Type	Daily newspaper
Format	Compact
Owner(s)	Bonnier Group
Editor-in-chief	Lars Dahmén
Founded	1870; 147 years ago (1870)
Language	Swedish
Headquarters	Malmö, Sweden
Circulation	99,800 (2013)
ISSN	1652-814X
Website	www.sydsvenskan.se

Sydsvenska Dagbladet Snällposten, generally known simply as Sydsvenskan (Swedish pronunciation: [ˈsyːdˌsvɛnskan], The South Swedish), is a daily newspaper published in Scania in Sweden.

Sydsvenskan was founded in 1870. In 1871 the paper merged with Snällposten which was started in 1848.Sydsvenskan is headquartered in Malmö and mostly distributed in southern Scania. Its coverage is characterized by local news from southwest Scania in addition to a full coverage of national, EU, and international news. The paper is owned by the Bonnier Group which bought it in 1994.

Until 1966, Sydsvenskan had close ties to the Rightist Party (now Moderate Party). In the Swedish debate about the country's role in the EU and in relation to the Eurozone, the paper has emphasized the importance of a closer political, economical, and cultural affiliation to Europe. Its stated editorial position is "independent liberal".

The newspaper changed its format from broadsheet to compact format on 5 October 2004.

Sydsvenskan introduced a soft paywall in February 2013. Those who did not have a paper subscription could view a maximum of 20 free articles per month. A year after, this was changed to 5 articles per week. Subscription models were available from 28 Swedish kronor, with the cheapest one giving full access to the website. In August 2014, this was raised to 59 Swedish kronor (around US$7.10), as the former price was an introductory price. A year after the introduction of the paywall, 60,000 subscribers had created accounts on the website and 4,000 had purchased a digital subscription.

In January 2016, Sydsvenskan removed the paywall, with the editor-in-chief Pia Rehnquist saying that having a paywall had led to a general belief that you had to pay to read the website. She also said that the digital part is going well but they thought it would better to reach more readers.