Super Bowl XXXIV
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| Date | January 30, 2000 | ||||||||||||||||||
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| Stadium | Georgia Dome, Atlanta, Georgia | ||||||||||||||||||
| MVP | Kurt Warner, Quarterback | ||||||||||||||||||
| Favorite | Rams by 7 | ||||||||||||||||||
| Referee | Bob McElwee | ||||||||||||||||||
| Attendance | 72,625 | ||||||||||||||||||
| Future Hall of Famers | |||||||||||||||||||
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Rams: Marshall Faulk, Orlando Pace, Kurt Warner Titans: Bruce Matthews |
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| Ceremonies | |||||||||||||||||||
| National anthem | Faith Hill | ||||||||||||||||||
| Coin toss | Super Bowl IV participants: Bud Grant, Lamar Hunt, Bobby Bell, Paul Krause, Willie Lanier, Alan Page, and Jan Stenerud | ||||||||||||||||||
| Halftime show | Phil Collins, Christina Aguilera, Enrique Iglesias, Toni Braxton, and Edward James Olmos | ||||||||||||||||||
| TV in the United States | |||||||||||||||||||
| Network | ABC | ||||||||||||||||||
| Announcers | Al Michaels, Boomer Esiason, Lesley Visser and Lynn Swann | ||||||||||||||||||
| Nielsen ratings | 43.3 (est. 88.5 million viewers) |
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| Market share | 63 | ||||||||||||||||||
| Cost of 30-second commercial | $1.1 million | ||||||||||||||||||
Super Bowl XXXIV was an American football game between the National Football Conference (NFC) champion St. Louis Rams and the American Football Conference (AFC) champion Tennessee Titans to decide the National Football League (NFL) champion for the 1999 season. The Rams defeated the Titans by the score of 23–16, capturing their first Super Bowl win and first NFL championship since 1951. The game, played on January 30, 2000 at the Georgia Dome in Atlanta, was the fourth Super Bowl to be held a week after the conference championship games (the previous time this happened was Super Bowl XXVIII, and coincidentally that game was also played on January 30 at the Georgia Dome in Atlanta).
The Rams entered their second Super Bowl in team history with an NFC-best 13–3 regular season record. It was the franchise's first playoff appearance since 1989, when they were still in Los Angeles. The Titans, who were originally the Houston Oilers, also finished the regular season with a 13–3 record, but advanced to their first Super Bowl in team history after entering the playoffs as a wild-card team. Tennessee finished in second place in the AFC Central division behind the Jacksonville Jaguars.
The first two quarters of Super Bowl XXXIV were largely a defensive battle. Despite outgaining the Titans in total offensive yards in the first half, 294–89, the Rams held only a 9–0 halftime lead on three field goals. St. Louis later scored their first touchdown midway through the 3rd quarter to go up 16–0. Tennessee then responded by scoring 16 consecutive points to tie the game with 2:12 left in regulation. This was the largest deficit to be erased in a Super Bowl and the first deficit that was greater than 10 points. On the Rams' ensuing drive, quarterback Kurt Warner completed a 73-yard touchdown pass to wide receiver Isaac Bruce to regain the lead. The Titans then drove to the St. Louis 10-yard line with six seconds remaining, but on the final play of the game, Rams linebacker Mike Jones tackled Tennessee wide receiver Kevin Dyson one yard short of the goal line to prevent a potential game-tying touchdown. This play went into NFL lore as One Yard Short, or simply The Tackle.
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