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RTV Pink

RTV Pink
Launched September 16, 1994; 22 years ago (1994-09-16)
Owned by Pink International Company
Picture format 16:9
Audience share 14.8% (2016.)
(Audience share from 2003 to 2016)
Country Serbia
Headquarters Belgrade
Sister channel(s) Pink 2, Pink Soap
Website www.pink.rs

RTV Pink or Radio Television Pink (Serbian: Radio-televizija Pink / Радио-телевизија Пинк (РТВ Пинк), also known as TV Pink or just Pink) is a popular, privately owned, national TV network in Serbia. Pink is the leading commercial station in the Serbian television broadcast market. TV Pink has gained a strong reputation for its entertainment programming. The station offers a compilation of international/domestic movies (blockbuster, action, thrillers, drama, comedy), American sitcoms, dramas and Latin telenovelas, as well as locally produced talk/variety shows, and lately domestic sitcoms and reality shows.

TV Pink's parent company is the Belgrade based Pink International Company, a member of the Pink Media Group (PMG), which is owned by Željko Mitrović. PMG also owns leading terrestrial television stations in Bosnia and Herzegovina (TV Pink BH), Slovenia (TV Pink SI) and Montenegro (TV Pink M). Over the years, PMG and Pink International have provided programming from Pink TV, Pink BH and Pink M to Media Systems GmbH (Austria) for two global satellite channels (Pink Extra and Pink Plus). Additionally, Pink International has cooperated with Serbia's largest cable operator, Serbia Broadband (SBB), to create nine direct-to-home (DTH) satellite channels that include Pink, Pink Plus, Pink BH, Pink M, Pink 2, Pink 3 Info, Pink Extra, Pink Kids, Pink Film, Pink Action, Pink Movies, Pink Family, Pink Music, Pink Folk, Pink Reality, Pink Music 2, Pink Premium and Pink Soap.

The company started broadcasting a TV signal on September 16, 1994 at 20:00, originally on analog channel 57 in Belgrade.

Right from its inception in 1994 TV Pink has strongly been oriented towards entertainment programmes. Different talk/variety shows endure to this day. Variety programmes like City Club (following the general format of BBC's Top of the Pops) and much maligned Grand Show (mostly featuring turbofolk performers) were the most popular in the beginning with the latter still going strong almost 13 years later.


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