Quay West 107.4
| Broadcast area | Sedgemoor, Bridgwater, Taunton, West Somerset |
|---|---|
| Frequency | 100.8 MHz, 102.4 MHz, 107.4 MHz |
| First air date | (as Quaywest 102.4) 15 August 1998 (102.4), July 2001 (107.4), March 2004 (100.8), 7 August 2011 (The Breeze) |
| Format | Hot AC |
| Owner | Celador |
| Website | www |
The Breeze (formerly Quay West and Total Star Somerset) is a radio station which is broadcasting on 100.8, 102.4, and 107.4 in the Sedgemoor District, Bridgwater and West Somerset, England, and is owned by Celador Radio and is part of The Breeze network of stations.
Quay West 100.4/102.8 was originally launched as 102.4 Quay West Radio on 15 August 1998. Quay West 107.4 was originally launched in July 2001 as BCRfm, before both BCR and Quay West 100.8/102.4 were bought by Choice Media Group. BCRfm was then renamed Quay West 107.4.
Quaywest 102.4 was originally conceived by an Independent Local Radio presenter Keri Jones, who ran the first Restricted Service Licence (RSL) in 1995. Following a final RSL in December 1996 a County Councillor and local businessman, Phil Greatorex, created the financial structure necessary for Quay West Radio Ltd to apply for a full-time licence.
During the late 1990s, many trial stations took place in Bridgwater and Sedgemoor. The first Restricted Service Licence station went on air in April 1996 on 105.4, under the direction of Keri Jones who had successfully launched Quay West Radio in West Somerset. Between 1996 and 1999, other 4-week trials were operated by companies called Riverside 105, BCR FM, and Sedgemoor Coast FM.
In 1999 the Radio Authority confirmed that Bridgwater would get its own full-time radio service. Four groups entered applications: Bridge FM, BCR FM, Sedgemoor Coast FM and Riverside 105. BCR FM won the licence in May 2000 and went on air on 4 July 2001.
BCRfm was subsequently purchased by Choice Media, and was sold in July 2006 to Laser Broadcasting. The station had always remained a local service for the area, with Mark Painter, Dave Englefield and Nick Rickards from the original Restricted Service Licence team.
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