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Primerica Financial Services

Primerica, Inc.
Public
Traded as PRI
S&P 400 Component
Industry Financial services
Founded February 10, 1977
Headquarters Duluth, GA, United States
Key people
Glenn Williams (CEO)
Peter Schneider (President)
John A. Addison Jr. (Chairman of Distribution)
D. Richard Williams (Chairman)
Alison S. Rand (CFO)
Gregory C. Pitts (COO)
Products Term life insurance
Mutual funds
Segregated funds
Annuities
Managed accounts
Long term care insurance
Legal services
Auto insurance
Homeowners insurance
Credit monitoring
Debt management plans
Revenue Increase US$1.52B (2016)
Increase US$219.41 million (2016)
Total equity US$1.22 billion (2014)
Owner The Vanguard Group (9%)
Ruane, Cunniff & Goldfarb Inc (8%)
Kayne Anderson Rudnick (8%)
BAMCO (7%)
Number of employees
2,334 (2017)
Website www.primerica.com www.primericabusinessopportunity.com www.primericacanada.ca

Primerica, Inc. is a United States-based insurance and financial services company, which uses a hybrid model of direct selling, franchising and distribution. As of 2016, it reported 116,827 independent representatives. Primerica is headquartered in Duluth, Georgia and conducts business principally in the United States, Canada and Puerto Rico.

Primerica, Inc. is an insurance and financial services company that uses multi-level marketing to sell financial products and services.

Headquartered in unincorporated Gwinnett County, Georgia, Primerica spun off from its former parent company Citi through an initial public offering on April 1, 2010. It is a financial services marketing organization in North America with approximately 116,827 independent representatives, including 22,000 Financial Industry Regulatory Authority (FINRA) Series 6 licensed through Primerica's securities broker-dealer affiliate PFS Investments, Inc. in the United States, and through PFSL Investments Canada Ltd. in Canada. The company focuses on the sale of term life insurance, as well as providing other financial products and services including mutual funds, annuities, segregated funds, managed accounts, long-term care insurance, pre-paid legal services, auto insurance, home insurance, credit monitoring and debt management plans. The company has more than 4.3 million life insurance clients and over 2 million client investment accounts.


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