Omnicom Group Inc
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| Public | |
| Traded as | : OMC S&P 500 Component |
| Industry | Advertising, public relations |
| Founded | 1986 |
| Headquarters | New York City, United States |
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Area served
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Global |
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Key people
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| Products |
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| Revenue | US$ 15,416.8 million (2016) |
| US$ 2,008.9 million (2016) | |
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Number of employees
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78,500 (2016) |
| Subsidiaries |
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| Website | http://www.omnicomgroup.com |
Omnicom Group, Inc. is an American global marketing and corporate communications holding company, headquartered in New York City.
Omnicom's branded networks and specialty firms provide services in four disciplines: advertising, customer relationship management (CRM), public relations and specialty services. The services included in these disciplines are media planning and buying, digital and interactive marketing, sports and events marketing, field marketing and brand consultancy. Omnicom Group was ranked as one of the four largest advertising agencies in the world by The New York Times in 2002. In 2014, Omnicom was considered the second largest advertising holding company by The Wall Street Journal. The company employs more than 74,000 employees in about 100 countries worldwide.
In 1986, Allen Rosenshine, Keith Reinhard and John Bernbach co-created Omnicom in a three-way merger of BBDO Worldwide, Doyle Dane Bernbach and Needham Harper Worldwide. In 1989, Rosenshine stepped down as chairman of Omnicom to return to his role running BBDO Worldwide and Bruce Crawford was named chairman of Omnicom. In 1997, John Wren, the number two executive at Omnicom, became the company's chief executive officer, while Crawford remained as a chairman.
By 2014, Omnicom was the second largest agency holding company and had revenue of over $15 billion. Omnicom launched Omniwomen in April 2014 with the goal of increasing the number and influence of female leaders within the organization. Omniwomen has more than 10 branches in the US, UK, Canada, France, Germany, China and the UAE. In July 2017, Omnicom announced that Gracia Martore, former President and CEO of TEGNA Inc., had joined its Board as an independent director. Her appointment brings the total to 13 directors, 11 of which are independent.
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Wikipedia