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OAO Sollers

Sollers PJSC
Public ()
Traded as MCXSVAV
Industry Automotive
Founded 2002
Headquarters Moscow, Russia
Key people
Vadim Shvetsov (Chairman)
Products Passenger cars, SUVs, Commercial Vehicles, Tractors
Revenue Decrease US$2.1 billion (2012)
Increase US$191.6 million (2012)
Website sollers-auto.com

Sollers formerly known as OAO Severstal-Auto is a Russian company holding controlling blocks of shares of OAO Ulyanovsk Automobile Works (UAZ), Zavolzhye Motor Works (ZMZ) and OAO ZMA. The enterprises of Severstal-Auto are well-known automobile brands and occupy stable positions in their market segments.

Since 2005, SeverstalAvto has been the owner of the ZMA (Russian: ЗМА, Завод малолитражных автомобилей) car factory in Naberezhnye Chelny, Russia. The factory was previously owned in part by KamAZ and was one of the production bases for the Lada Oka minicar. SeverstalAvto is listed in RTS Index.

Production of the Oka was due to be phased out in 2006 after 17 years and replaced by a number of Fiat models such as the Albea and Doblo. In addition to the products of the Italian firm, SeverstalAvto is producing the SsangYong Rexton, an SUV model that the firm intends to also produce at the firm's UAZ plant.

On July 11, 2006 within the scope of the agreement earlier signed with a Japanese company Isuzu, one of the world leaders producing commercial vehicles, SeverstalAvto started assembling ISUZU NQR71P trucks with the capacity of 5 t at the production site of UAZ. NQR71P is a representative of the world-known family of ISUZU N-series trucks.

In 2008, the company was renamed "Sollers" (which means "clever, inventive" in Latin). The cost of rebranding was about $ 2 millions. Also in 2008, a new plant was built in Elabuga for assembling the Fiat Ducato van.


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