Nintendo Network Service Database
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Formerly called
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Wii no Ma (2009–2012) |
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| Subsidiary | |
| Industry | Video games |
| Founded | May 1, 2009 |
| Headquarters | Kyoto, Japan |
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Key people
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Yusuke Beppu (President) |
| Products | Nintendo Network |
| Parent | Nintendo (2009–present) |
| Website | Nintendo.co.jp |
Nintendo Network Service Database (or NSD) was formerly known as Wii no Ma. Originally created by Nintendo to provide digital entertainment as a service for Wii owners, the company has since been renamed.
Currently, Nintendo Network Services handles all Nintendo Network operations, including programming and server maintenance inside Nintendo's in-house projects through its Nintendo Network Business & Development division and throughout various other external online software infrastructures. Lastly, the company also cooperates in developing third party online infrastructures compatible with Nintendo consoles and Nintendo Network.
Wii no Ma was originally a joint venture between Nintendo in co-operation with Dentsu which provide a video-on-demand service channel featuring programs and advertisements. The Wii no Ma Channel was viewable by those with a Wii and an Internet connection and it features family-oriented content, such as cartoons, brain-training quizzes, cookery, educational shows, and other programs produced for Nintendo exclusively. Broadcast began in Japan on May 1, 2009, and an international expansion is being considered. In 2010 several trademarks were filed for the name.
Nintendo ceased operation of the Wii no Ma Channel on April 30, 2012, renaming the company Nintendo Network Service Database.
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