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Myer Emporium

Myer Holdings Ltd
Public (ASXMYR)
Industry Retail
Founded 1900 in Bendigo, Victoria, Australia
Headquarters Docklands, Melbourne, VIC,
Australia
Number of locations
67+
Key people
Sidney Myer (Founder)
Paul McClintock (Chairman)
Richard Umbers (CEO & Managing Director)
Jennifer Hawkins & Kris Smith (Ambassadors)
Products Womenswear, Menswear, Miss Shop (Youth), Childrenswear, Intimate Apparel, Beauty, Fragrance and Cosmetics, Homewares, Electrical Goods, Toys, Footwear, Handbags and Accessories and General Merchandise
Revenue
  • Increase A$3.3 billion (2016)
  • Decrease A$113.5 million (2016)
  • Increase A$60.5 million (2016)
    (after implementation costs)
Number of employees
14,000+
Website www.myer.com.au

Myer (stylised MYER), is a mid-to-up market Australian department store chain trading in all Australian states and one of Australia's two self-governing territories. Myer retails a broad range of products across women's, men's and children's clothing, footwear and accessories; cosmetics and fragrance; homewares; electrical; furniture and bedding; toys; books and stationery; food and confectionery; and travel goods. Myer's primary department store rival is David Jones. Myers has long been Australia's largest department store by revenue and store count.

Australian model, and Miss Universe Australia contestant Jennifer Hawkins, who would be crowned Miss Universe 2014, is currently the long-serving 'face of Myer'. The department store also engages a number of other personalities as 'fashion ambassadors'.

The Myer retail group was started by Sidney Myer, who migrated from Russia to Melbourne in 1899 with very little money and little knowledge of English to join his elder brother, Elcon Myer (1875–1938), who had left Russia two years earlier. They opened the first Myer store in Bendigo, Victoria in 1900. After prospering, the second store opened in 1908.

In 1911, Myer purchased the business of Wright and Neil, Drapers, in Bourke Street, Melbourne, near the General Post Office, and a new building was completed and opened in 1914. From this base in Melbourne, Myer built Australia's largest chain of department stores, and the only chain with stores in all Australian states.

In 1918, the Doveton woollen mills at Ballarat were purchased, and in 1921 a new building fronting Post Office Place was added at Melbourne and in the following years Myer purchased adjoining properties, eventually building a store known as the Myer Emporium. Myer expanded to Lonsdale Street in the 1920s.


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