Miss Ethiopia
Logo of the Miss Ethiopia event.
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| Formation | 1956 |
|---|---|
| Type | Beauty pageant |
| Headquarters | Addis Ababa |
| Location | |
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Membership
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Miss World |
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Official language
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Amharic |
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Chairman
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Murad Mohammed |
| Website | Official website |
Miss Ethiopia is a national Beauty pageant in Ethiopia.
Miss Ethiopia chair Murad Mohammed, director of Ethiopian Village Adventure Playground, which claims ownership of Miss Ethiopia, have frequently announced that the Miss Ethiopia queens would participate in international pageants like Miss International, Miss Earth, Miss Progress, etc. despite not owning a franchise for the pageants. Much of the judging is not done publicly, so the general population is not able to follow the process from start to finish, or see the final event taking place. Mohammed has been accused of repeatedly advertising bogus prizes for his version of Miss Ethiopia, such as cash, modeling contracts, cars, and jewelry, none of which can be verified as having ever been awarded.
Melkam Michael Endale, who was crowned Miss Ethiopia 2010, was later appointed Miss World Ethiopia in 2012 without taking part in a contest for the purpose of attending Miss World 2012. She failed to attend the event. She was also listed as Ethiopia's representative to Miss Intercontinental Pageant 2012, but once again did not show.
he latest version of the pageant is seen to lack transparency, due to the fact that the winner is suddenly announced without a proper contest being held, girls are put in a studio with sashes proclaiming them to be finalist, but the public are not able to follow the process from start to finish, or see the actual final event taking place.
In several years past the runner up has simply be appointed Miss Ethiopia by Murad Mohammed and Ethiopian Village Adventure Playground for the purpose of attending Miss World for example. Melkam Michael Endale who was crowned Miss Ethiopia 2010 for example, who never got her promised car or 100,000 ETBirr, was simply appointed as Miss World Ethiopia in 2012, without taking part in a contest for the purpose of attending Miss World 2012
Murad Mohammed and Ethiopian Village Adventure Playground has also frequently announced that it's Miss Ethiopia queens will participate in international pageants like Miss International 2012, Miss Earth 2012, Miss Progress etc. despite not owning the franchises for the pageants. Melkam Michael Endale who was crowned Miss Ethiopia 2010 for example, was announced as Ethiopia's representative to Miss International 2012 but failed to attend the event.
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Wikipedia