Melissa "Mel" Campbell (born August, 1977, Melbourne, Australia) is an Australian journalist, author, podcaster and cultural critic. She is a co-founder of Is Not Magazine and the online pop-culture magazine The Enthusiast.
Campbell studied creative advertising at RMIT University, then pursued a Master of Arts degree by research at the University of Melbourne. Her research concerned the Australian cultural figure of the bogan, which she argued does not refer to a social class, a subculture or an aesthetic, but rather is a consensually imagined figure that arises in Australian media and public debate when Australian national identity is perceived as fragmentary or under threat. As part of her research, Campbell has written and spoken on the Jaidyn Leskie murder case,Ned Kelly, the television series Upper Middle Bogan and the phenomenon of "cashed-up bogans".
Campbell's other academic interests include fashion and popular music. Her paper about the non-verbal vocalisations of Michael Jackson won the International Association for the Study of Popular Music's Postgraduate Prize in 2003.
From 2009-11 Campbell tutored in online journalism at Monash University. In 2016 she taught Advanced Feature Writing in RMIT’s Associate Degree in Professional Writing and Editing, then returned to Monash University to teach in the Master of Communication and Media Studies program.
Campbell is a freelance journalist who writes about popular culture, advertising and branding, media (particularly online media trends) and everyday life. Publications to which she contributes include The Age, The Sydney Morning Herald, Meanjin, Junkee,Crikey,Guardian Australia and New Matilda.