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Mari Elka Pangestu

Mari Elka Pangestu
馮慧蘭
Mari Elka Pangestu RI.jpg
Minister of Tourism and Creative Economy
In office
19 October 2011 – 20 October 2014
President Susilo Bambang Yudhoyono
Preceded by Jero Wacik
Succeeded by Arief Yahya
Minister of Trade
In office
21 October 2004 – 19 October 2011
President Susilo Bambang Yudhoyono
Preceded by Rini Mariani Soemarno Soewandi
Succeeded by Gita Wirjawan
Minister of Cooperatives and Small & Medium Enterprises
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In office
1 October 2008 – 22 October 2009
President Susilo Bambang Yudhoyono
Preceded by Suryadharma Ali
Succeeded by Syarief Hasan
Personal details
Born Phang Hoei Lan
(1956-10-23) 23 October 1956 (age 60)
Djakarta, Indonesia
Nationality Indonesian
Spouse(s) Adi Harsono
Children Raymond
Arya
Alma mater Australian National University
University of California, Davis
Religion Roman Catholicism

Mari Elka Pangestu (traditional Chinese: ; simplified Chinese: ; pinyin: Féng Huìlán; Pe̍h-ōe-jī: Phang Hoei Lan; born 23 October 1956) was the Minister of Trade of Indonesia from October 2004 to October 2011. In a cabinet reshuffle in October 2011 she was appointed to the newly created position of minister of Tourism and Creative Economy, a post she held until the term of the administration of president Susilo Bambang Yudhoyono finished on 20 October 2014.

In late December 2012 the Indonesian Government nominated Mari Pangestu as a candidate for the position of Director-General of the World Trade Organization (WTO) to succeed the incumbent Director-General, Pascal Lamy, whose term ends in 2013. The General Council of the WTO considered nominations from various countries in early 2013. The selection process went through various rounds and in late April 2013 eliminated all three candidates from the Asia-Pacific region. Mari Pangestu issued a gracious statement accepting the outcome of the process.

Mari Pangestu is the first female Chinese Indonesian to hold a cabinet position in Indonesia. After her appointment to the new cabinet position of Tourism and Creative Economy she spent time explaining the approach of the government towards fostering creative sectors of the economy in a number of statements.

The initial listing of the 14 sub-sectors included in the scope of the creative economy part of the Ministry was the following:

Tourism

When focusing on tourism priorities within her portfolio she was both supportive of plans to develop the tourist sector but also pointed some well-known problems. She noted, for example, that problems of hygiene, security, and poor infrastructure constitute handicaps for the industry in Indonesia. She discussed the need for a strategy to develop the tourist sector. She also emphasised that a range of challenges would need to be tackled in promoting the sector in Indonesia and that some of the challenges would take time to overcome. Other steps she announced with the aim of promoting tourism included an emphasis on sports tourism, with priority to be given to the promotion of golf in the short-term and increasing attention to other activities such as yachting over the longer-term.


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