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Subsidiary | |
Industry | Entertainment |
Founded | 2009 |
Founders | Ben Donovan Danny Zappin Scott Katz Lisa Donovan Shay Carl Philip DeFranco Kassem G Paul Ballon Derek Jones |
Headquarters | Culver City, California, United States of America and France |
Key people
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Andrew Sugerman |
Parent | Content & Media (Disney Consumer Products and Interactive Media) |
Website | www |
Maker Studios, Inc. is an American worldwide multi-channel network co-founded by Lisa Donovan, former chief executive officer Danny Zappin, Scott Katz, Kassem G, Shay Carl (SHAYTARDS), Ben Donovan, and Philip DeFranco.Shane Dawson was also involved with Lisa Donovan and Shay Carl during their collaboration on The Station.
Outside of the US, Maker has built significant audiences in the UK, Brazil and Australia, and aims to expand its Asian operations where it generates 700 million monthly unique views. Run by Rene Rechtman, President for International, Maker is building a headquarters in London for its commercial, production and marketing activities outside of the US. An Asian hub has been established in Singapore, offering limited commercial and marketing support until the business is larger.
In June 2012, Maker Studios announced that the over 1,000 channels signed under the network received an accumulated over 1.1 billion views for the month of June 2012. YouTube channels under Maker Studios have also collectively earned over 90 million subscribers. In October 2012, Maker Studios surpassed Machinima to become the number one independent YouTube network. However, since that time, according to comScore, in December 2012, Fullscreen passed Maker to become the top ranked YouTube-based network. In December 2012, shortly after the Ray William Johnson controversy, Maker announced that it had closed a $36 million round of financing led by Time Warner Investments. The most popular Maker production is Epic Rap Battles of History, which averages 30 million views an episode. Maker's most successful channel is Felix Kjellberg (PewDiePie), signed under the Maker sub-network Polaris. Kjellberg's personal channel is also the most subscribed on YouTube.