MP & Silva
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| Formation | 2004 |
|---|---|
| Location | |
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Key people
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Riccardo Silva, Andrea Radrizzani, Carlo Pozzali, Jochen Loesch |
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Staff
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100 |
| Website | www |
MP & Silva (abbreviation for Media Partners & Silva Limited) is an international sports agency that provides media rights distribution, digital and technology services, and sponsorship consultancy. The company's portfolio includes international sports content of mainly football, tennis and motor sports TV rights.
MP & Silva is an international media rights company based in London, with 20 offices around the globe. The company manages sports TV rights for a range of international sporting events and distributes around 10,000 hours of programming to some 500 broadcasters globally. The company's portfolio includes FIFA World Cup rights, senior European football leagues, Grand Slam tennis, motor racing, handball, baseball, volleyball, boxing and the Asian Games.
MP & Silva began in 2004 with the acquisition of the global rights distribution of selected Italian Serie A football teams. In 2006, the company acquired the rights for the majority of Serie A teams. The first headquarters office opened in Singapore in 2007. By 2009, the company's portfolio principally consisted of media rights of European football leagues being distributed to Asian TV broadcasters. In 2010, MP & Silva headquarters moved to London where they started working with Arsenal. The company acquired Pan-European rights for Roland Garros, the French Tennis Open in 2011.
In 2012, MP & Silva launched their corporate social responsibility program called Play for Change.
In 2013, MP & Silva secured the UK Premier League's broadcast rights in 51 territories, this gave MP & Silva the biggest portfolio of contracts in its sector. The agency also bought Formula 1 rights to MENA and some selected European countries.
In 2014, the company added Formula 1, Belgian Pro League, and Taiwan's Chinese Professional Baseball League (CPBL) to its portfolio, increasing the number of contracts. The company has also invested in developing production & digital services as well as a Sponsorship department.
On 20 July 2014 MP & Silva abruptly terminated the broadcast contract with CPBL to distribute Taiwan's professional baseball games in the local media, citing a breach of contract by the league. However, the company did not go into detail what terms of the 6-year, NT$2.04 billion contract — signed just at the beginning of 2014 — were breached. CPBL, in response to the surprise move, maintained that it has not breached any of the terms in the contract and demanded the company to provide an open and clearer explanation of what it called an "ambiguous and unilaterally issued" press statement.
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