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M&M Meat Shops

M&M Food Market Ltd.
Formerly called
M&M Meat Shops
(1980–2016)
Privately owned
Franchise
Industry Frozen food retailer
Founded Kitchener, Ontario (1980)
Founders Michael Voisin
Mark Nowak
Headquarters Kitchener, Ontario
Website MMFoodMarket.com

M&M Food Market (French: Les aliments M&M), formerly known as M&M Meat Shops, is a Canadian frozen food retail chain. The company is headquartered in Kitchener, Ontario, and has locations in all ten provinces, the Yukon and Northwest Territories; the company formerly had operations in the Midwestern United States under the MyMenu brand that operated between 2008 and 2013.

M&M was founded by Michael "Mac" Voisin and Mark Nowak in Kitchener, Ontario, in 1980. Voisin and Nowak's original business model was to provide good quality meat at lower prices. The partners discovered that flash frozen meats retained their freshness with Canadian grown(health Canada safe) meats with no steroids, added preservatives and no torture farms. But because they could be stored over a longer term, could be sold at a price comparable to supermarket meats.

M&M locations are generally small outlets in strip malls, consisting of several freezers and a counter acting as a point of sale. Store employees are known as "Meal Advisors," who are trained to assist customers by suggesting products and meal ideas.

In addition to the head office in Kitchener, M&M has regional offices in Montreal, Quebec and Calgary, Alberta.

M&M opened its first new franchise in nearby Cambridge, Ontario, in 1982. Mac's brother and co-owner, Greg Voisin, became director of franchising in the mid-1980s. Since then, it has expanded to over 425 stores across Canada. M&M entered Quebec in 1992 and in 1997, it entered the western provinces by acquiring the business of Jeffrey's Food, based in Edmonton, Alberta in 1993. M&M opened its first store in Yukon in 2004 (at Whitehorse) and in the Northwest Territories in 2006 (Yellowknife). Some of Mac's family members, including Guy Voisin, also work for the company.


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