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Keek

Keek, Inc.
Keek Logo 09182012.jpg
Type of business Public
Type of site
social networking service
Traded as TSX-VKEK
Founded Toronto, Ontario, Canada
Headquarters Toronto, Ontario, Canada
Area served Worldwide
Founder(s) Isaac Raichyk
CEO Mark Itwaru
Key people

Mark Itwaru (CEO),
Dimi Paun (CTO),

Alex Macdonald (CFO)
Industry Internet
Website www.keek.com
Alexa rank Increase 7,309 (July 2014)
Registration Required to post Keeks, follow or be followed, subscribe or be subscribed to, add text comments, add "Keekbacks", add "Kred", and send or receive private messages.
Launched July 2011; 5 years ago (2011-07)
Current status Active

Mark Itwaru (CEO),
Dimi Paun (CTO),

Keek is a free online social networking service that allows its users to upload video status updates, which are called "keeks". Users can post keeks to the Keek website using a webcam or via the Keek mobile apps for iPhone,Windows Phone,BlackBerry, or Android. Users can also reply back with text or video comments, known as "keekbacks", and share content to other major social media networks. There is also an embed option so users can embed their keeks into a blog or website.

The word "Keek" comes from Scots and means a look, especially a quick one. An inspiration of 2011's TPE(ThePhoenixEmpire) social website. Keek Inc. is based in Toronto, Ontario, Canada, and has around 45 employees. Keek launched in early 2011 to "create a social network that was more authentic and personal. We are committed to delivering the fastest, most engaging social video experience," CEO Isaac Raichyk said in an interview.

Keek has been described as "the Twitter for video", "Instagram of video" and a "micro version of YouTube". and is often compared to a combination of other major social media networks such as Facebook, YouTube, Tumblr and Twitter. "Keek is more like a combination of YouTube, Facebook and Twitter than its direct competitors."

"What makes Keek different is that it focuses on short, personal video uploads. A 'keek' can only be 36 seconds long, and is usually uploaded directly from a webcam or smartphone camera. So unlike many of the professional vloggers floating around on YouTube, the content is less polished – but also far quicker and reactive. Think of it like Twitter or Tumblr, only this time focused solely on video."

Keek has been described as a "new wave in social media technology" in reaction to the growth it received in 2012.

In 2012 the Keek community started generating a large amount of original content posting 66,000 videos per day. With the launch of the Keek mobile apps for iOS and Android in March 2012, there was a significant increase in the community and creation of content. Keek added 2 Million users in October 2012 and served 250 million pageviews.

By January 2013 Keek was adding 200,000 users per day to its social network and users were generating 4 million videos per month.


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