KZAR
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| City | McQueeney, Texas |
|---|---|
| Broadcast area | San Antonio, Texas |
| Branding | Air 1 |
| Slogan | Positive Hits |
| Frequency | 97.7 MHz |
| First air date | 1987 (as Class A 97.7 KQRO Cuero, Texas) |
| Format | Christian rock |
| Language(s) | English |
| Audience share | 1.4  (March 2017, Nielsen Audio[1]) |
| ERP | 100,000 watts |
| HAAT | 299 m (981 ft) |
| Class | C1 |
| Facility ID | 25588 |
| Transmitter coordinates | 29°22′11.00″N 97°39′44.00″W / 29.3697222°N 97.6622222°W |
| Former callsigns | KQRO-FM (1987-1995) KVCQ (1995-2003) KNGT (2003-2005) KLTO (2005-2011) |
| Owner | Educational Media Foundation |
| Sister stations | KZLV |
| Webcast | Listen Live |
| Website | air1.com |
KZAR (97.7 FM) is a radio station licensed to McQueeney, Texas, United States. The station serves the San Antonio area with a Christian rock format. The station is currently owned by Educational Media Foundation.
KZAR began operations as a 3 kilowatt Class A facility, licensed to Cuero, Texas, in January 1990. It moved to its current tower, licensed to McQueeney, Texas, and upgraded to the current C1 class in 2008.
The station broadcast a Reggaeton format until 2008, then changed to rock. It broadcast the rock format branded as "977 Rock" until 2011.
On February 4, 2011, the station changed formats to top 40 – now branded Party 97.7. The station's direction leans towards dance but plays the usual Top 40/CHR fare similar to rivals KXXM and KTFM.
On August 15, 2011, Univision sold KLTO to Educational Media Foundation, which flipped the station to a Christian rock format in mid to late November. Its previous format can be heard on KBBT HD2.
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