KOPW
| City | Plattsmouth, Nebraska |
|---|---|
| Broadcast area | Omaha-Council Bluffs |
| Branding | Power 106.9 |
| Slogan | Today's Hottest Jamz |
| Frequency | 106.9 MHz |
| First air date | 1992 (as KOTD) |
| Format | Rhythmic contemporary |
| ERP | 25,000 watts |
| HAAT | 100 meters |
| Class | C3 |
| Facility ID | 52801 |
| Callsign meaning | Kreating Omaha's PoWer |
| Former callsigns | KOTD (1992-1999) KCTY (1999-2006) |
| Owner |
NRG Media (NRG License Sub, L.L.C.) |
| Sister stations | KMMQ, KOIL, KOOO, KOZN, KQKQ, KZOT |
| Webcast |
http://player.listenlive.co/52411/en website = power1069fm.com |
http://player.listenlive.co/52411/en
KOPW is the callsign for the Omaha, Nebraska-based Rhythmic contemporary FM radio station "Power 106.9". It is owned and operated by NRG Media. Its studios are located at Dodge Street and 50th Avenue in Midtown Omaha, and its transmitter site is located southeast of Council Bluffs, Iowa.
The station was originally KOTD and had an adult standards format from 1992 until September 23, 1999, when it was sold to Waitt Media (later NRG Media), who in turn, flipped the station to adult album alternative as KCTY ("106.9 The City"). On March 12, 2004, at 3 p.m., after stunting with a 24-hour robotic countdown, it flipped to All-80s Hits as "Retro 106.9". 14 months later, on May 26, 2005, at Noon, the station flipped to adult hits as "106.9 Bob FM." The first song on "Bob FM" was "Get This Party Started" by P!nk.
On December 31, 2002, their sister station, KBLR, which was an AC, began to target the market with an Urban Contemporary format as "Hot 107.7 & 97.3." The station, carrying a Hip Hop/R&B format, was signal-challenged from the start, since the 97.3 signal (licensed to Blair, Nebraska) barely covered the metro and the 107.7 frequency was a translator. Despite the coverage area, the format created the highest ratings and revenue in the history of those signals, and was home of the Russ Parr Morning Show during its tenure.
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