KJFX
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| City | Fresno, California |
|---|---|
| Broadcast area | Fresno, California |
| Branding | 95.7 The Fox |
| Slogan | Fresno's Classic Rock |
| Frequency | 95.7 MHz(also on HD Radio) |
| First air date | 1970 (as KPHD at 95.5) |
| Format | Classic rock |
| ERP | 17,500 watts |
| HAAT | 259 meters |
| Class | B |
| Facility ID | 65773 |
| Callsign meaning | K J FoX |
| Former callsigns | KPHD (1970-1980) KYNO (4/1980-7/1980) KYNO-FM (1980-1990) |
| Former frequencies | 95.5 MHz (1970-1980?) |
| Owner | John Ostlund and Fat Dawgs Broadcasting, LLC (One Putt Broadcasting) |
| Sister stations | KFRR, KJWL |
| Webcast | Listen Live |
| Website | 957thefox.com |
KJFX (95.7 FM, "The Fox") is a commercial radio station located in Fresno, California, and owned by One Putt Broadcasting. KJFX airs a classic rock music format. Its studios are located at downtown Fresno by Fulton Mall, while the transmitter is northeast of Clovis.
KJFX broadcasts two channels in HD.
The origin of this station goes back to legendary radio owner, Gene Chenault. He owned the "Boss Radio" KYNO (AM 1300). The FCC granted a new license to the frequency 95.5. Call letters were KPHD. The first music to be played was the automated "Hit Parade '70" in early 1970. Boss Radio was on the AM side and the Drake-Chenault provided programming kicked off the FM. 95.5 KPHD would move up the dial to 95.7 eventually. KJFX was originally an automated country music format adopting the call letters of KYNO-FM. The format was later changed to a rock format adopting the call letters of KPHD, branded as "Rock 96 FM". The format changed to disco in 1978. In the 1980s, the format was changed to Top 40 branded as "96 FM" to compete with KBOS and KMGX. In the late 1980s, the branding was changed to "Hot 96".
In February 1990, the format was changed to a classic rock music format with a change to its present call letters, KJFX.
On Tuesday, November 25, 2014, KJFX and sister stations KFRR and KJZN were purchased by One Putt from Wilks Broadcasting for $6.6 million. On January 30, 2015, the purchase was consummated.
The Fox remains a high-ranking music station with men in Central California despite the emergence of several similarly formatted stations in recent years. Current staff/programing consists of the Bob and Tom Show, Carter, and Koyote.
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