KDLW
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| City | Los Lunas, New Mexico |
|---|---|
| Broadcast area | Albuquerque, New Mexico |
| Branding | Z106.3 |
| Slogan | Hit Music Now |
| Frequency | 106.3 MHz |
| First air date | 1992 (as KZPY) |
| Format | Top 40 (CHR) |
| ERP | 100,000 watts |
| HAAT | 261 meters |
| Class | C1 |
| Facility ID | 51762 |
| Callsign meaning | WiLD (former brand on 97.7 spelled backwards) |
| Former callsigns | KZPY (1990-1995) KDNR (1995-1997) KYLZ (1997-2005) KAGM (2005-2013) |
| Owner | American General Media |
| Sister stations | KABG, KAGM, KHFM, KLVO, KARS |
| Webcast | Listen Live |
| Website | z1063.com |
KDLW is a commercial radio station located in Los Lunas, New Mexico, broadcasting to the Albuquerque, New Mexico area on 106.3 FM. KDLW airs a Top 40 (CHR) music format branded as "Z106.3".
The format was launched on April 1, 2013, as a successor to the former "OMG! Radio" that aired from 2009-2011 on 97.7 and on 106.7 from 2011-2013. The "OMG!" airstaff, however, were not moved to the new station, which had been running jockless for the first year. Local personalities include Ashley V, Rico Rich and k-dawg.
106.3 broadcasts a full powered signal from a site near Los Lunas and covers Albuquerque from the south, and also serves communities in Valencia County and Central New Mexico.
In the Spring of 1992, 106.3 FM signed on as KZPY FM. It was an affiliate of the "Z-Rock" network, and aired an active rock format.
In January 1995, 106.3 flipped to a "Dance and Romance" format with the calls KDNR. The format would become CHR-Dance, branded as "Rhythm Driven 106-3", a few months later. The station was owned by Crescent Communications, which also owned KSOL (now KYLD) in San Francisco, which would also become the sister format to the new format "Wild 106". The station was sold to American General Media in 1997 shortly after changing formats to Rhythmic Top 40.
In the summer of 1997, 106.3 took the calls KYLZ-FM, which were transferred from San Francisco and using the same moniker and format as then-sister "Wild 107-7". The new station was branded as "Wild 106", and went head-to-head with KKSS, which had been very popular with local youth for much of the 1990s. The two stations would often be in a fierce battle for hip-hop listeners over the next seven years. KKSS had shifted to mainstream top 40 in early 2001, making KYLZ the lone rhythmic contemporary station for nearly two years. However, KKSS returned to rhythmic in late 2002 after changing ownership, putting the two stations in direct competition once again with KKSS eventually reclaiming the top spot in the format. In late 2004, American General Media had opted to challenge the markets' top rated station 770 KKOB (AM) after morning host Larry Ahrens had signed with the company. 106.3 was selected as the station to house the new news/talk format; therefore, "Wild 106" came to an end in February 2005. ("Wild" was revived in December 2007 as KDLW on 97.7 FM, but had not been an effective competitor with KKSS as KYLZ was. After 106.3 launched a new hip-hop format in July 2009, Wild 97.7 became known as "OMG! Radio" on August 24, 2009 with a mainstream top 40 format.)
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