Jerry "Bo" Coleman

Gerald Marlin Coleman, known as "Jerry Bo" Coleman (born July 1, 1936), is a former radio disc jockey in Lubbock, Texas, whose career extended back to 1956. In recent years, he hosted a popular afternoon drive-home show on the former KDAV AM, 1540 on the dial, which called itself "the Buddy Holly station" but left the airwaves on March 30, 2015.

Coleman was born at home to a farm couple, Grover Cleveland Coleman (1913-1993) and Jewell Christeen Coleman (1916-1998) in Wilson in Lynn County south of Lubbock. A physician from nearby Slaton in Lubbock County came to the Coleman home and worked eight hours delivering him for a $15 fee. As a teenager, Coleman worked in the cotton fields for 50 cents an hour, but only after his own farm duties had been completed: "I thought, golly ... I may move to Lubbock," then a "big city" of 30,000 persons. Coleman is an alumnus of Texas Tech University in Lubbock.

Coleman's parents married in Clovis, New Mexico, and farmed in Wilson until 1973, when they moved to Lubbock. They are interred at Green Memorial Cemetery in Wilson. Coleman has one sibling. Coleman's daughters are Christy Carol Coleman Brijalba (born 1971) and Julie Ellen Coleman Lewis (born 1972) and four grandchildren.

In Lubbock, young Coleman first worked for the RC Bottling Company. Then the door to radio opened for him in 1956 at KLLL, 1460 on the dial. His first time on the air was declared a failure, and Coleman was ordered to return to working on the transmitter. KDUB, however, soon hired him for on-air announcing. He went to other stations, such as KSEL, for which he played the "Top 40" hits in a night-time show called the Hi-D-Ho Hit Parade, referring to the Hi-D-Ho drive-in restaurant, which attracted a large number of young people. Coleman's program became the highest-rated radio show in Lubbock.

Coleman became well known in the Lubbock area and was a personal friend of Buddy Holly, Snuff Garrett, and Waylon Jennings. He had just moved to Los Angeles, when he learned of the airplane crash which in 1959 claimed Holly's life. Coleman left KSEL to return to KLLL to host a Country music show. Under the ownership of the Larry Corbin family, Coleman was made a stockholder of KLLL.

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