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Iss Pyaar Ko Kya Naam Doon?...Ek Baar Phir

Iss Pyaar Ko Kya Naam Doon?...Ek Baar Phir
Genre Indian soap opera
Drama
Romance
Created by Star Plus
Directed by Waseem Sabir
Yusuf Ansari
Creative director(s) Shikha Vij
Starring Avinash Sachdev
Shrenu Parikh
Theme music composer Lalit Sen
Shaurabh Kalsi
Country of origin India
Original language(s) Hindi
Marathi
No. of episodes 542
Production
Executive producer(s) Karnika Saxena
Producer(s) Sunjoy Wadhwwa
Location(s) Pune
Camera setup Multi-camera
Running time 21 minutes
Production company(s) Sphere Origins
Release
Original network Star Plus
Picture format 1080i (HDTV)
Original release 26 August 2013 (2013-08-26) – 13 June 2015 (2015-06-13)

Iss Pyaar Ko Kya Naam Doon?...Ek Baar Phir is a Hindi television soap opera, that was broadcast 26 August 2013 to 13 June 2015, airing Monday to Saturday on Star Plus. It is a sequel to Iss Pyaar Ko Kya Naam Doon? with a new plot and new cast and characters.The series was translated to Malayalam as the part 2 of the popular series Mounam Sammadham. How ever it do not become as popular as part 1 of the series. Despite being the very first Indian soap opera to air at early time slot, 6 pm, it has set a trend of airing soap operas in the particular time slot.Iss Pyaar Ko Kya Naam Doon..Ek Baar Phir is currently retelecasting on Star Utsav at the 8:30pm time slot.

The story is about the love and hate relationship between shlok Agnihotri and Astha shlok Agnihotri. Story also focuses on the journey of Shlok from being rude man to a loving and caring son and a husband. If Shlok is a hot beam of the sun rays then Astha is a gentle moonlight that glimmers. If Shlok is an espresso, then our Astha is a creamy cup of latte. If Shlok is a gusty wind, then Astha is a breath of fresh air. Their very nature is completely the opposite of each other. The statement "Ek raat, ek roshini" describes them well. Shlok has an extremely strong personality. He prefers the company of himself. Just like his emotions, he likes only dark colours, be it in his outfits, his room or any aspect of his life. He does not let in people into his life easily and thinks women are not at par with men. Astha on the other hand is a happy soul, she enjoys the company of her loved ones. Her life is filled with colour. She values relationships unlike Shlok.

Jaskiran Kapoor of the Indian Express has stated that Iss Pyaar Ko Kya Naam Doon?... Ek Baar Phir is "riding high on the success of Season One," and "leads of Season 2 need to pump up the charisma, if they want to replicate the success of the original show".


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