International Cervantino Festival

The Festival Internacional Cervantino (popularly known as El Cervantino) takes place each fall in the city of Guanajuato, located in central Mexico. This is a small colonial-era city with history of having a large cultural scene. The origins of the festival are from the mid 20th century, when short plays by Miguel de Cervantes called entremeses (singular entremés) were performed in the city’s plazas. In 1972, this was expanded with federal support to include more events to add a more international flavor. Since then, FIC has grown to become the most important international artistic and cultural event in Mexico and Latin America, and one of four major events of its type in the world. It is a member of the European Festivals Association and the Asian Association of Theater Festivals In addition to government support, there are also private sponsors such as Telmex, Televisa and Microsoft.

The city of Guanajuato, where the Festival takes place, has historically had a large cultural scene in relation to its size. The richness of the mines in colonial times started a tradition of theaters and other cultural venues to satisfy the desires of the middle and upper classes. The city has a tradition of hosting musical, theatrical and dance events not only in its numerous theaters but also in its many small plazas with benches.

In 1953, Enrique Ruelas of the University of Guanajuato began to put on an annual event called the Entremeses de Miguel de Cervantes Saaevedra, short plays written by the author of Don Quixote. These plays are still part of the annual Festival. In 1972, he founded the Coloquio Cervantino from June to September to expand the annual Entremeses event. Ruelas's efforts came to the attention of the federal government through actress Dolores del Río. While in the city of Guanajuato, she came across the Entremeses being performed at the Plaza San Roque and was fascinated. Around the same time, former president Luis Echeverría had attended cultural festivals in Europe and was interested in doing something similar in Mexico. Through Echeverría's cousin, Del Río relayed what she had seen in Guanajuato. The federal government then established the foundation for an international cultural festival, originally proposing it for Acapulco. However, the tradition of the Entremeses was the main reason why Guanajuato was eventually chosen, meshing the two ideas to produce the modern event for the first time in 1972 with performances by artists from fourteen countries including Mexico. For this reason, this year is considered the foundation of the event.

...
Wikipedia