India and Hinduism has influenced many countries of East Asia and the Indian Subcontinent as a result of commercial and cultural contacts. Ganesha is one of many Hindu deities who reached foreign lands as a result. The worship of Ganesha by Hindus outside of India shows regional variation. The acceptance of Hindu ideas in ancient times still continue today in world religions.
Ganesha was a deity particularly worshipped by traders and merchants, who went out of India for commercial ventures. The period from approximately the tenth century onwards was marked by the development of new networks of exchange, the formation of trade guilds, and a resurgence of money circulation, and it was during this time that Ganesha became the principal deity associated with traders. The earliest inscription where Ganesha is invoked before any other deity is by the merchant community.
Ganesha is worshipped by only some Jainas, for whom he appears to have taken over certain functions of Kubera. Jaina connections with the trading community support the idea that Jainism took up the worship of Ganesha as a result of commercial connections.
The Jaina canonical literature does not mention the cult of Ganesha. The earliest literary reference to Ganesha in Jainism is in Abhidhānacitāmani of Hemachandra (c.a. third quarter of twelfth century). It refers to several appellations of Ganesha such as Heramba, Ganavigneṣa and Vinayaka and visualizes him as elephant headed, pot-bellied, bearing an axe and riding a mouse.
According to the Swetambara Jaina work, Ācāradinakara of Vardhamānasūri (c. AD 1412), Ganapati is propitiated even by the gods to get desirable things. It is further mentioned that He is worshipped at the beginning of every auspicious ceremony and new project. This practice is still very common in the Swetambara community. The text provides procedures for the installation of Ganapati images.
The popularity is however not met with in Digambara texts. Excepting two medieval figures carved at Udayagiri and Khandagiri caves, Orissa and an early figure at Mathura, his representations are not found in any Digambara sites.