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Fakhre Alam

Fakhar-e-Alam
Also known as Fakhr-e-Alam
Falam
Yatagaan
Born 19 January 1976 (1976-01-19) (age 41)
Islamabad, Pakistan
Genres Rap
Pop
Bhangra
Occupation(s) Singer-songwriter
Musician Actor VJ host
Years active 1993 - Present
Labels Sound Master
Website http://www.fakhrealam.com

Fakhar-e-Alam (Punjabi, Urdu: فخر عالم) (born 19 January 1972 in Lahore), is a Pakistani actor, TV host, VJ and singer, popular for introducing the rap/bhangra genre of music in Pakistan. Though he is still considered a pioneer of rap/bhangra music culture in Pakistan, now he is much more popular for hosting TV shows and appearing in military/governmental sponsored music shows. He has also served as the chairman of Sindh Board of Film Censors from 2013 to 2016.

Alam was met with amusement in 1993 when he launched an unusual single "Bhangra Rap". These were early years of video music in Pakistan and almost anything sold. The single was also broadcast on MTV. A previous pop band, Strings (band) were the first Pakistani band to appear on MTV in 1988.

Born on 19 January 1976 in Islamabad to Aroosa Alam, Fakhr-e-Alam spent his early childhood in Lahore, before moving to Islamabad. He did a lot of traveling right from the beginning as his father worked in the Foreign Service of Pakistan. He started his schooling in Islamabad, and then went to school in the USA. After a few years of U.S education and exposure, he returned to Islamabad to finish his schooling. He also attended Government College University (Lahore).

Upon his arrival in Karachi, "Falam" was offered the position of a CEO, in an electronic media marketing company. He took the offer and stayed with the company for 3 months. He then launched his own production house, called Industree Productions.

In the pipeline are Telefilms, more TV shows and a TV drama serial. He also starred in the film Very Good Dunya Very Bad Log (1998)

Fakhr Alam has done shows for all major TV networks of Pakistan - GEO, ARY, TV one, INDUS, AAJ TV etc..

For GEO Television, Fakhar-e-Alam hosted the show Bolain Kya Baat Hai (English: Tell us what is the matter ?) telecast on GEO Super in which he interviewed various sports personalities and discussed cricket and other sports-related events.


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