Electronic Entertainment Expo 2016 | |
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E3 Expo at the Los Angeles Convention Center in Los Angeles California on June 14, 2016
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Genre | Multi-genre |
Begins | June 14, 2016 |
Ends | June 16, 2016 |
Venue | Los Angeles Convention Center |
Location(s) | Los Angeles, California |
Country | United States |
Previous event | Electronic Entertainment Expo 2015 |
Next event | Electronic Entertainment Expo 2017 |
Attendance | 50,300 |
Organized by | Entertainment Software Association |
Filing status | Non-profit |
The Electronic Entertainment Expo 2016, commonly known as E3 2016, was the 22nd Electronic Entertainment Expo, during which several hardware manufacturers and software developers and publishers from the video game industry presented new and upcoming products to the attendees, primarily retailers and members of the video game press. The event, organized by the Entertainment Software Association, took place at the Los Angeles Convention Center from June 14–16, 2016. Approximately 50,300 people attended the event, slightly down from the previous year's. With video game consoles currently a couple years into their 8th generation, the focus of E3 2016 was primarily on new software titles, with new hardware revisions and auxiliary equipment to support the growing market sectors of 4K resolution displays and virtual reality headsets.
The Expo started two days after the mass shooting at an Orlando, Florida nightclub. To show support for victims of the tragedy, the exhibitors at the Expo made changes to their presentations and plans. Flags outside the Convention Center were lowered to half-mast. Bethesda and Nintendo wore rainbow-colored ribbon pins during their press conferences in support of the victims, Microsoft and Nintendo opened their presentations with a moment of silence for the victims. Sony's Chairman Shawn Layden started their presentation with a brief speech on the Orlando tragedy. Other developers planned to alter their approach to social media announcements during the Expo to avoid statements that would be counter to the current national mood after the event.
Square Enix hosted a Deus Ex Universe pre-E3 press conference on June 8 at 8:30 a.m. During the conference, a 17-minute demo for Deus Ex: Mankind Divided was shown along with a new game mode called Breach, as well as the 3rd game in the Square Enix Go franchise, Deus Ex Go.