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Dunkin' Donuts

Dunkin' Donuts
Subsidiary of Dunkin' Brands
Industry Food and Beverage
Founded Quincy, Massachusetts, United States (1950; 67 years ago (1950))
Founder William Rosenberg
Headquarters 130 Arch Street, Canton, Massachusetts, United States
Number of locations
11,000 shops
Area served
worldwide
Key people
Products
  • Baked goods
  • Hot beverages
  • Iced Beverages
  • Frozen beverages
  • Sandwiches
  • Soft drinks
Revenue IncreaseUS$10.1 billion (2015)
Parent Dunkin' Brands
Website DunkinDonuts.com

Dunkin' Donuts is an American global donut company and coffeehouse chain based in Canton, Massachusetts, in Greater Boston. It was founded in 1950 by William Rosenberg in Quincy, Massachusetts. Since its founding, the company has grown to become one of the largest coffee and baked goods chains in the world, with more than 12,000 restaurants in 36 countries. The chain's products include donuts, bagels, other baked goods, and a wide variety of hot and iced beverages.

Before 1990, Dunkin' Donuts' primary competitor was Mister Donut, but in February of that year Mister Donut was acquired by Dunkin' Donuts' owner Allied-Lyons. After the acquisition of Mister Donut by Allied-Lyons, all Mister Donut stores in North America were offered the chance to change their name to Dunkin' Donuts.

As of 2014, Dunkin' Donuts is owned by Dunkin' Brands Inc., which also owns Baskin-Robbins and previously owned the Togo's chain.

The name has evolved since William Rosenberg opened his first restaurant in 1948 as 'Open Kettle,' in Quincy, Massachusetts. The name changed to 'Kettle Donuts' in 1949, and the now corporate name 'Dunkin' Donuts' was adopted in 1950. Rosenberg conceived of the idea for the chain after his experiences selling food in factories and at construction sites, where donuts and coffee were the two most popular items. Rosenberg sold franchises of Dunkin' Donuts to others as early as 1955. In 1959, the company began growing, which led Rosenberg to lobby for Dunkin' Donuts at the International Franchise Association.

In 1963, Rosenberg’s son Robert assumed leadership of the company at the age of 25, shortly after graduating from Harvard Business School. Robert stewarded the Company for the next 35 years. During that period, he and a management team of existing executives, franchise owners, and a few college friends began to change the business in fundamental ways.


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