Dong Qichang

Dong Qichang (Chinese: 董其昌; pinyin: Dǒng Qíchāng; Wade–Giles: Tung Ch'i-ch'ang; courtesy name Xuanzai (玄宰); 1555–1636), was a Chinese painter, scholar, calligrapher, and art theorist of the later period of the Ming Dynasty.

His work favored expression over formal likeness. He also avoided anything he deemed to be slick or sentimental. This led him to create landscapes with intentionally distorted spatial features. Still his work was in no way abstract as it took elements from earlier Yuan masters. His views on expression had importance to later "individualist" painters.

He considered there to be a Northern school, represented by Zhe, and a Southern school represented by literati painters. These names are misleading as they refer to Northern and Southern schools of Chan Buddhism thought rather than geographic areas. Hence a Northern painter could be geographically from the south and a Southern painter geographically from the north. In any event he strongly favored the Southern school and dismissed the Northern school as superficial or merely decorative.

His ideal of Southern school painting was one where the artist forms a new style of individualistic painting by building on and transforming the style of a traditional master. This was to correspond with sudden enlightenment, as favored by Southern Chan Buddhism. By relating to the ancient masters style, the artist is to create a place for themselves within the tradition, not by mere imitation, but by extending and even surpassing the art of the past. Dong's theories, combining veneration of past masters, but also a creative forward looking spark, would be very influential on Qing Dynasty artists as well as collectors, "especially some of the newly rich collectors of Sungchiang, Huichou in Southern Anhui, Yangchou, and other places where wealth was concentrated in this period". He, together with other early self-appointed arbitrators of taste, helped determine which painters were to be considered collectible (or not). As Cahill points out, such men were the forerunners of today's art historians.

...
Wikipedia