Daytime Emmys
| Daytime Emmy Award | |
|---|---|
 44th Daytime Emmy Awards
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| Awarded for | Excellence in daytime television |
| Country | United States |
| Presented by | NATAS/ATAS |
| First awarded | May 21, 1974 |
| Official website | emmyonline |
The Daytime Emmy Award is an American accolade bestowed by the New York–based National Academy of Television Arts and Sciences in recognition of excellence in American daytime television programming. Ceremonies generally are held in May or June.
Emmys are considered the television equivalent to the Academy Awards (for film), Grammy Awards (for music) and Tony Awards (for theatre).
The first daytime-themed Emmy Awards were given out at the primetime ceremony in 1972, when The Doctors and General Hospital were nominated for Outstanding Achievement in a Daytime Drama. That year, The Doctors won the first Best Show Daytime Emmy. In addition, the award for Outstanding Achievement by an Individual in a Daytime Drama was given to Mary Fickett from All My Children. A previous category "Outstanding Achievement in Daytime Programming" was added once in 1968 with individuals like Days of Our Lives star MacDonald Carey nominated. Due to voting rules of the time, judges could opt to either award one or no Emmy, and in the end they decided that no one nominated was deserving of the golden statuette. This snub outraged then-Another World writer Agnes Nixon, causing her to write in The New York Times, "...after viewing the recent fiasco of the Emmy awards, it may well be considered a mark of distinction to have been ignored by this group."
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