DWSM

DWSM (102.7 Star FM)

102.7 Star FM Logo (2014)
City	Pasig City
Broadcast area	Metro Manila, surrounding areas
Branding	102.7 Star FM
Slogan	Iba ang Dating! Like Mo, Share Mo!
Frequency	102.7 MHz Cignal Channel 307
First air date	1970s as (WXB 102) 1987 as (102.7 WSM The Gentle Wind) 1994 as (102.7 Star FM)
Format	Contemporary MOR, OPM, News
Power	25,000 watts
ERP	100,000 watts
Class	B, C, D, E
Callsign meaning	Star FM Manila
Former callsigns	DWXB (1982-1987)
Owner	Bombo Radyo Philippines (People's Broadcasting Service, Inc.)
Webcast	http://www.ustream.tv/channel/star-fm-manila-102-7/
Website	http://star.bomboradyo.com/star-fm-manila/

DWSM (102.7 FM) - branded as 102.7 Star FM - is a 24-hour music and news FM radio station owned and operated by People's Broadcasting Service, Inc. and owned by Bombo Radyo Philippines. The station's studio, offices and transmitter are located at the Unit D, 18th floor, Strata 2000 Building, F. Ortigas Jr. Avenue, Ortigas Center, Pasig City. It operates 24/7 except on Sundays where it closes down at midnight to 4 AM and Holy Week annually where it closes down at midnight of Good Friday until 4 AM of Easter Sunday.

Star FM is equally strong as its sister AM network group Bombo Radyo Philippines. Its flagship station based in Manila, even with the existence of a substantial number of FM stations operating and stiff competition from both ABS-CBN's, TV5's and GMA Network's own networks, is the number one radio station in Metro Manila. The network's strongest market segment is with the provincial or rural people currently residing in Manila helped by its strong brand name in the provinces. Prior to 1994, Bombo Radyo managed its FM stations locally with each individual unique brand name. However this has all been changed in April 1994 when the network officially rebranded all 15 FM stations to carry the brand name Star FM and now share the same vision and objective. The rebranding proved to be successful as Star FM now enjoys strong ratings all across the country. On occasion, Star FM stations are tapped to do news gathering, especially when covering local and national elections, senate inquiries or even when severe weather (such as typhoons) or disasters strike an affected area, though they continue to provide the latest news on a regular basis sometimes in between music sweeps.

102.7 Star FM started out as WXB 102, playing the New Wave genre. It was instrumental to inspired many rock artists such as The Dawn, Identity Crisis, and Violent Playground. It briefly competed with another New Wave station, Power 105 BM FM (now known as 105.1 Crossover). With its signal of a minuscule 1 kilowatt, it acquired a cult following. The station signed off on April 30, 1987 when the Corazon C. Aquino-led government began sequestering the properties owned by her predecessor Ferdinand Marcos and his cronies. Sadly, the studio of WXB 102 was sequestered. The successor of WXB 102, NU 107, owned by the Progressive Broadcasting Corporation, began broadcasting on October 31, 1987 until its demise in November 2010.