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Christian Audigier

Christian Audigier
AUDIGIER Christian-24x30-2009.jpg
Christian Audigier in 2009
Born Christian Ginutti
(1958-05-21)21 May 1958
Avignon, France
Died 10 July 2015(2015-07-10) (aged 57)
Cedars-Sinai Medical Center, Los Angeles, California, U.S.
Occupation Fashion designer
Website Official website
Labels Ed Hardy
Von Dutch
Christian Audigier
Lord Baltimore
Lady Baltimore

Christian Audigier (French pronunciation: ​[kristjã~ odižje]; born Christian Ginutti, 21 May 1958 – 10 July 2015) was a French fashion designer known for the Ed Hardy and Von Dutch clothing lines.

Audigier was born as Christian Ginutti on 21 May 1958 in Avignon, France.

Audigier began working in the fashion industry at the age of fifteen. He designed a line of denim that was inspired by his love for rock and roll, specifically The Rolling Stones. His designs became so popular that a top executive from MacKeen Jeans took notice of Audigier's talent, affording him the opportunity to create with the company and travel the world. He moved to New York in his early twenties to expand his own brand. He worked with Guess, Levi's, Diesel, Fiorucci, Bisou Bisou and XOXO, among others.

He then moved to Los Angeles where he would achieve most of his success as a fashion designer. After the death of artist Kenny Howard, also known as Von Dutch, in 1992, Howard's daughters sold the Von Dutch name to Michael Cassel and Robert Vaughn. The clothing brand that followed gained popularity in the US and attracted the attention of celebrities such as Madonna, Britney Spears, Milen Balasov, Justin Timberlake, and later Ashton Kutcher and Eric Church. Audigier helped popularize the brand, but left on amicable terms in 2004. He went on to popularize the Ed Hardy brand. Audigier's other brands include SMET with French singer Johnny Hallyday. Audigier's brands are sold internationally in over 40 countries.


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