Industry | Restaurant, food trucks |
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Founded | United States (2010 ) |
Headquarters | Austin, Texas |
Owner | Jae Kim |
Website | Official website |
Chi'Lantro BBQ is a Korean Mexican fusion mobile truck and catering service which opened in Austin, Texas in 2010. Since then, the former food truck operation has opened four restaurants in the Austin area, with a 5th location opening in Fall 2016. The name "Chi'Lantro" is a fusion of "kimchi" and "cilantro", two distinct cultural staples, aiming to reinvent traditional Korean and Mexican cuisine. They are locally known as the originator of a dish known as "Kimchi Fries".
In February 2010, the business was opened by Jae Kim, who was born in Korea and moved to the U.S. when he was eleven years old. He graduated from California State University, Fullerton and opened his first food business at the age of twenty-one, a coffee shop called "Foothill Café", which he owned for three years. He relocated to the "culturally diverse" Austin area to open the food truck business, at age twenty-six.
The food truck operations initially served only the Austin and Fort Hood, Texas areas, expanding beyond the Austin market in early 2012 with food truck service in Houston, which was discontinued in December, 2014, with an announcement that the business was looking for a restaurant space.
On January 19, 2015, an Austin storefront restaurant was opened and in March, plans for a second location in May, were announced.
The menu features hybrid cuisine inspired by Korean and Mexican food traditions. Items include Kimchi Fries, Seoul Burritos, Spicy Fries, Tacos, Quesadillas and bulgogi Burgers. Ingredients include combinations of bulgogi, Korean vinaigrette salad, eggs, Monterey Jack Cheese, limejuice, a proprietary "magic sauce" and sesame seeds. Its signature food, Kimchi Fries, are covered in caramelized bulgogi, shredded cheddar cheese, chile mayonnaise, yellow onion, chopped fresh cilantro, Thai chile sauce, and sesame seeds.