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Canada Goose (clothing)

Canada Goose Inc.
Public
Traded as GOOS
GOOS
Industry Retail
Founded 1957
Founder Sam Tick
Headquarters Toronto, Ontario, Canada
Key people
Dani Reiss, President & CEO
Products Outerwear
Production output
Toronto, Ontario, Canada
Winnipeg, Manitoba, Canada
Revenue IncreaseC$<300 million (2015)
Owner Bain Capital and others
Number of employees
1,000
Website http://www.canada-goose.com

Canada Goose Inc. is a Canadian manufacturer of winter clothing. The company was founded in 1957 by Sam Tick, under the name Metro Sportswear Ltd. Canada Goose manufactures a wide range of jackets, parkas, vests, hats, gloves, shells and other apparel. Some Canada Goose jackets use coyote fur on the hoods and are often filled with down which is purchased from Hutterite farmers in rural Canada".Duck down is used for most models. The jackets retail between $600 and $1,275; the "Kensington", its best-selling women's coat, retails for approximately $745.

In 1957, Polish immigrant Sam Tick founded Metro Sportswear Ltd. after spending years working as a cutter in other factories. Metro made woolen vests, raincoats, snowmobile suits, and other functional outerwear before creating down-filled jackets in the early 1970s. In 1972, Tick's son-in-law, David Reiss, joined the company and eventually became CEO. Metro mainly focused on manufacturing custom down-filled coats and heavy-duty parkas for the Canadian Rangers, city police departments, the Ontario Provincial Police, municipal workers, the Ministry of Environment, and the Ministry of Correctional Services.

In the early 1980s, Metro Sportswear expanded to 50 employees. In 1985, David Reiss, Sam Tick's son-in-law, acquired a majority equity stake in the company. In 1985, the company began to produce apparel under its own "Snow Goose" brand. In the early 1990s, Metro began selling its products in Europe, where the Snow Goose name was already in use, so Metro sold its European products under the name Canada Goose.

David Reiss' son, Dani Reiss, joined the company in 1997. In 2001, when Dani Reiss succeeded David Reiss as CEO, Canada Goose generated around $3 million in annual revenue, largely through licensing its designs to other companies in the industry.

Under Dani Reiss' leadership, the company discontinued its private label operations and continued to manufacture only in Canada rather than outsourcing to Asia, where labor costs were much lower.


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