CIBK-FM
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| City | Calgary, Alberta |
|---|---|
| Branding | 98.5 Virgin Radio |
| Slogan | Calgary's #1 Hit Music Station |
| Frequency | 98.5 MHz (FM) |
| First air date | 2002 |
| Format | Top 40 (CHR) |
| ERP | 100,000 watts |
| Class | C |
| Transmitter coordinates | 51°03′54″N 114°12′50″W / 51.065°N 114.214°W |
| Owner |
Bell Media (Bell Media Radio G.P.) |
| Sister stations | CKMX, CJAY-FM |
| Website | iheartradio.ca |
CIBK-FM is a Top 40/CHR station based in Calgary, Alberta, Canada. The Bell Media outlet operates at 98.5 MHz FM with an effective radiated power of 100 kW from a transmitter located at the intersection of Old Banff Coach Road and 85 Street Southwest, with studios located on Centre Street in Eau Claire.
CIBK is currently ranked #6 according to the Fall 2014 PPM Data report released by BBM Canada.
The station received approval by the CRTC in 2001. When CIBK made its debut in 2002 as Vibe 98.5, they thought they would become the city's first R&B/hip hop outlet, but they were beaten to the punch by CKIS (KISS 96.9) by about a month. This would spark a format war in Calgary, with both stations making potshots at one another. On April 1, 2003, CKIS would bail out and abruptly change to the Jack FM format, leaving CIBK as the victor.
However, CIBK would also go through an evolution of its own as they transitioned to a rhythmic contemporary direction by 2003, and to their current mainstream top 40 direction by 2004. CIBK still played R&B/hip hop product (although at a reduced rate), and also incorporated pop and dance into the mix, in part due to its license with the CRTC that now requires the station to be programmed as a CHR outlet. Because CIBK was anticipated for years prior to its launch to be Calgary's long awaited urban station, it had faced much criticism for bailing out to a Top 40 format leaving many of the station's hip-hop/R&B fans disappointed and let down by Standard.
CIBK was part of the acquisition of most of the assets of Standard Broadcasting by Astral Media that was completed on October 29, 2007. Under Astral, CIBK dropped the rhythmic lean.
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